
Perella Weinberg Partners, a leading investment bank, played a crucial role in Cedar Fair's recent deals.
The firm acted as financial advisor to Cedar Fair in its acquisition of SeaWorld Parks & Entertainment's busines in 2021.
This deal marked a significant milestone for Cedar Fair, expanding its portfolio of theme parks and water parks.
Cedar Fair's focus on strategic acquisitions has been a key factor in its growth and success.
Deals Overview
Perella Weinberg Partners was the financial advisor for the acquirer in this deal.
The total transaction size for the acquisition was a whopping $8 billion.
Cedar Fair Entertainment Co. is acquiring rival Six Flags Entertainment, creating one of the largest theme park operators in the Americas.
The combined company will operate an impressive portfolio of 27 amusement parks, 15 water parks, and nine resorts across the US, Canada, and Mexico.
The merger is expected to bring in annual savings of $200 million within two years.

The deal is expected to boost the company's earnings per share immediately.
Cedar Fair CEO Richard Zimmerman will helm the new venture, with Six Flags' Selim Bassoul stepping in as executive chairman.
The deal faces regulatory hurdles and requires shareholder approval, including dissent from Land & Buildings Investment Management LLC.
The merger is anticipated to close in the first half of 2024.
Cedar Fair Details
Cedar Fair is a leading owner and operator of amusement parks in North America, attracting over 27 million guests annually.
Their business model is characterized by robust free cash flow generation, which has supported their inorganic growth strategy.
With a market presence in 13 markets, Cedar Fair operates 15 parks across the lower 48 states and Toronto, Ontario, Canada.
They have a large workforce, employing 53,400 people.
Cedar Fair has consistently delivered strong operating performance through various economic downturns, including the 2008 Global Financial Crisis.
Their recent acquisition of two Schlitterbahn water parks in Texas for $261 million is a notable example of their growth strategy in action.
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Risks and Uncertainties
Cedar Fair's financial situation is a concern, with a staggering $4.4 billion pro forma net debt that severely limits its financial flexibility.
Servicing this debt will consume substantial cash flow, potentially starving investments in park maintenance, new attractions, and employee wages.
The merger is also vulnerable to economic uncertainties in the US, with inflationary pressures, potential recessions, and high interest rates posing problems for consumers to cut back on discretionary expenses like theme park visits.
In fact, the post-pandemic surge in demand for theme parks has cooled down, as evidenced by the lack of visitors to Disney World and Universal Studios in Orlando this summer.
This could lead to increased ticket prices to boost revenue, but it may drive consumers away in the current macroeconomic environment and result in losses of revenue.
The combined entity's focus on cost synergies may lead to uncertainties surrounding the potential closures of underperforming and redundant theme parks, causing job losses and dissatisfaction amongst employees.
The uncertain financial picture, particularly amid economic turbulence, raises concerns about the merged entity's ability to weather unexpected storms and invest in future growth.
Cedar Fair
Cedar Fair stands as a leading owner and operator of amusement parks in North America, welcoming over 27 million guests annually.
Their 15 parks, spread coast-to-coast in the lower 48 states and in Toronto, Ontario, Canada, generate record levels of net revenues and Adjusted EBITDA.
Cedar Fair's business model is characterized by robust free cash flow generation, which provides a foundation for consistent levels of reinvestment.
This has supported their inorganic growth strategy, with notable additions including Worlds of Fun, Knott's Berry Farm, and Schlitterbahn.
With a market cap of $1.99 billion as of January 14, 2023, Cedar Fair is a significant player in the industry.
Their recent acquisition of two Schlitterbahn water parks in Texas for $261 million is a testament to their continued growth and expansion.
Cedar Fair employs a workforce of 53,400 people, a substantial number that reflects the company's size and scope.
Their financial performance is impressive, with a TTM revenue of $1.79 billion and an Adjusted EBITDA of $503.02 million.
The company's EV/Revenue and EV/EBITDA ratios are 2.35x and 8.65x, respectively, indicating a strong market position.
Companies Involved
Perella Weinberg Partners LP was involved in the deals related to Cedar Fair.
Advent International Corp. and CVC Capital Partners Ltd. are among the companies that have worked alongside Perella Weinberg Partners LP.
Here is a list of some of the companies involved in the deals:
- Advent International Corp.
- Cedar Fair LP
- CVC Capital Partners Ltd.
- Hellman & Friedman LLC
- KKR & Co. Inc.
- Meta Platforms Inc.
- Novartis AG
- PAI Partners AB
- Perella Weinberg Partners LP
- Permira
- SeaWorld Parks & Entertainment Inc.
- The Carlyle Group Inc.
Company Information
Advent International Corp. is a global private equity firm with a presence in multiple regions.
Cedar Fair LP operates a chain of amusement parks, including Cedar Point and Knott's Berry Farm.
CVC Capital Partners Ltd. is a European private equity firm with a significant presence in the UK.
Hellman & Friedman LLC is a San Francisco-based private equity firm with a diverse portfolio of investments.
KKR & Co. Inc. is a global investment firm that has been involved in various high-profile deals.
Meta Platforms Inc. is the parent company of Facebook and other popular social media platforms.
Novartis AG is a multinational pharmaceutical company with a strong presence in the industry.
PAI Partners AB is a European private equity firm with a focus on investing in consumer goods and retail companies.
Perella Weinberg Partners LP is a global investment bank that provides advisory services to clients.
Permira is a European private equity firm with a significant presence in the tech industry.
SeaWorld Parks & Entertainment Inc. operates a chain of theme parks and aquariums.
The Carlyle Group Inc. is a global investment firm that has been involved in various high-profile deals, including the acquisition of several major companies.
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Perella Weinberg
Perella Weinberg is a global investment bank that provides advisory services to corporations, governments, and financial sponsors. They have a strong presence in the global markets, with offices in New York, London, and Hong Kong.
Perella Weinberg was founded in 2006 by Joseph Perella, Peter Weinberg, and Peter Weinberg's sons, Peter and James. The bank has since grown to become a leading player in the investment banking industry.
Perella Weinberg has advised on numerous high-profile mergers and acquisitions, including the $55 billion acquisition of Time Warner by AT&T.
Additional reading: Perella Weinberg Partners Salary
Frequently Asked Questions
Is Perella Weinberg prestigious?
Perella Weinberg is considered a prestigious investment banking firm, known for handling high-profile deals for notable clients. Its reputation is built on expertise and success in complex transactions.
Who are the financial advisors for Six Flags Cedar Fair merger?
For the Six Flags Cedar Fair merger, Perella Weinberg Partners served as exclusive financial advisor to Cedar Fair, while Goldman Sachs & Co. LLC served as exclusive financial advisor to Former Six Flags.
How many employees does Perella have?
Perella Weinberg has approximately 700 employees worldwide. Our global team is dedicated to delivering exceptional advisory services to clients across various industries.
Sources
- https://www.mergersight.com/post/six-flags-and-cedar-fair-s-8-billion-merger
- https://virginiabusiness.com/blog/tag/cedar-fair/
- https://www.law360.com/articles/1461539/deals-rumor-mill-novartis-cedar-fair-ivi-rma
- https://coasternation.com/cedar-fair-aquires-two-iconic-waterparks-and-a-resort-from-schlitterbahn/
- https://www.linkedin.com/pulse/mergerlinks-daily-review-mergerlinks-yijcc
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