Discover Eurazeo Brands Portfolio and Investment Strategy

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Eurazeo Brands is a global investment firm that focuses on consumer-facing businesses. It has a diverse portfolio of 40+ companies across various sectors.

Eurazeo Brands invests in companies with strong growth potential, typically with a valuation of $100 million to $1 billion. Its investment strategy is to partner with entrepreneurs and management teams to drive growth and expansion.

Eurazeo Brands' portfolio includes companies like LVMH, the world's largest luxury goods company, and Sephora, a leading beauty retailer. These partnerships have helped drive growth and innovation in the consumer goods sector.

Eurazeo Brands' investment strategy is centered around creating long-term value for its portfolio companies.

Eurazeo's Investment in Herschel

Eurazeo Brands has made a minority investment in Herschel Supply Co., a design-driven global lifestyle brand.

Herschel is a leader in backpacks and travel accessories, known for transforming the classic backpack and offering other timeless accessory products.

Eurazeo Brands aims to invest a total of $800 million in high potential North American and European consumer companies, including beauty, fashion, home, wellness, leisure, and food.

Credit: youtube.com, Eurazeo: Consumers are demanding that brands they shop have 'a soul'

Their investment in Herschel is a significant move, representing their first investment in a Canadian brand.

Herschel's product range has expanded from backpacks to include luggage, headwear, accessories, apparel, and more.

Today, Herschel products are sold in over 90 countries with over 9,000 points of distribution worldwide.

The investment was completed in December 2019, with Eurazeo Brands investing $60 million in Herschel.

Additional capital was provided by a consortium of investors including Alliance Consumer Growth and HOOPP Capital Partners.

Eurazeo Brands' investment in Herschel is part of their portfolio of differentiated consumer and retail brands with global growth potential.

Eurazeo's Investment in Ex Nihilo

Eurazeo has invested €25m in Ex Nihilo, a French fragrance brand.

The investment sees Eurazeo acquire a minority stake in Ex Nihilo, with co-founders Sylvie Loday, Olivier Royère, and Benoît Verdier becoming majority owners.

Eurazeo's expertise will support Ex Nihilo's expansion into new markets.

The brand Ex Nihilo was founded in 2013 by Loday, Royère, and Verdier.

Credit: youtube.com, New Ex Nihilo jewel - Spiky Muse, the rose revolution - BeautyTheShop

Ex Nihilo offers a range of perfumes with a focus on unique ingredients and personalisation.

Their best-known fragrance is Fleur Narcotique, a floral scent.

Ex Nihilo's brand portfolio includes Lust in Paradise and My Sweetest Morphine.

The brand is available through retail partners like Harrods, Bergdorf Goodman, and Galeries Lafayette.

Ex Nihilo also has seven flagship stores.

The partnership between Ex Nihilo and Eurazeo is built on shared values and a mutual vision for the future.

Eurazeo's commitment to fostering growth and innovation aligns with Ex Nihilo's dedication to luxury fragrance.

Business Operations

Eurazeo Brands operates with a hands-off approach, allowing portfolio companies to maintain their independence and autonomy.

Eurazeo Brands invests in a wide range of sectors, including consumer, retail, and e-commerce.

The fund's investment team is led by Thomas Koch, who has a proven track record of identifying and investing in successful companies.

Eurazeo Brands has invested in over 50 companies, with a focus on supporting their growth and expansion.

Eurazeo Brands takes a long-term view, with an average holding period of 5-7 years.

The fund's goal is to create value for its investors by generating strong returns through the growth of its portfolio companies.

Frequently Asked Questions

Is Eurazeo a real company?

Yes, Eurazeo is a legitimate global investment group with significant assets under management. It offers a range of investment strategies to institutional and private clients worldwide.

Is Eurazeo big?

Eurazeo is a significant player in the private equity industry, with a substantial portfolio of €35 billion in assets under management. Its large scale and diversified investments make it a notable force in the global market.

Abraham Lebsack

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Abraham Lebsack is a seasoned writer with a keen interest in finance and insurance. With a focus on educating readers, he has crafted informative articles on critical illness insurance, providing valuable insights and guidance for those navigating complex financial decisions. Abraham's expertise in the field of critical illness insurance has allowed him to develop comprehensive guides, breaking down intricate topics into accessible and actionable advice.

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