
Ellevest's founder, Sallie Krawcheck, has a clear vision for a more equal financial future. Her goal is to help women achieve financial independence and close the pay gap.
Sallie has a background in finance, having worked at top firms like Citigroup and Bank of America. She's also a vocal advocate for women's rights and equality.
With Ellevest, Sallie aims to provide women with a platform to take control of their finances and make informed investment decisions. Her platform uses AI technology to offer personalized investment advice and low fees.
By offering a more affordable and accessible investment option, Sallie hopes to level the playing field for women and help them achieve financial parity with men.
If this caught your attention, see: Is Ellevest Legit
Ellevest Founder's Achievements
Sallie Krawcheck is a force to be reckoned with in the financial industry. She founded Ellevest, a digital investment platform designed for women.
Ellevest is dedicated to helping women achieve financial equality. The platform offers low-cost investment portfolios and financial planning tools.
Sallie Krawcheck has a strong background in finance, having previously served as CEO of Citi Wealth and Investment Management. She also worked at Bank of America Merrill Lynch.
Ellevest has gained significant traction, with over 300,000 users and $1.5 billion in assets under management. The platform's user base is predominantly female, with 95% of users identifying as women.
Sallie Krawcheck has also written a book, "Own It", which offers advice on career development and financial planning for women.
Ellevest
Ellevest was founded in 2014 by Sallie Krawcheck and Charlie Kroll. It's a robo-advisor investment platform and financial literacy program primarily for women.
Ellevest's headquarters is located in New York City, New York, U.S. The company has received venture capital from notable investors, including Melinda Gates's Pivotal Ventures and Eric Schmidt.
As of 2022, Ellevest manages over $1 billion in assets under management (AUM). This is a significant achievement, especially considering the company's focus on serving women.

Ellevest's user base is predominantly female, with about 90% of its users identifying as women. This is likely due to the company's efforts to provide financial guidance and tools tailored to women's needs.
Ellevest offers two membership tiers for its online investing business. This suggests that the company is committed to providing accessible financial services to its users.
Here are some key features of Ellevest's investment algorithm:
Frequently Asked Questions
Who is the owner of Ellevest?
Ellevest is founded by Sallie Krawcheck, who aims to empower women with financial independence. She leads the company with a mission to get more money in women's hands.
Sources
- https://thestoryexchange.org/ellevest-founder-sallie-krawcheck-women-invest-pandemic-losses/
- https://www.forbes.com/sites/maggiemcgrath/2021/03/23/sallie-krawcheck-grows-ellevest-to-1-billion-in-assets-under-management/
- https://www.ellevest.com/about-us
- https://en.wikipedia.org/wiki/Ellevest
- https://www.thecut.com/2023/08/how-sallie-krawcheck-gets-it-done.html
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