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Accepting credit cards can be a game-changer for small businesses, allowing customers to pay in a way that's convenient for them while also increasing sales and building customer loyalty.
By accepting credit cards for free, businesses can reduce their expenses and save money on processing fees.
Many free credit card processing options are available, including those offered by major banks and payment processors.
This can be a huge advantage for small businesses with limited budgets, as it allows them to accept credit card payments without incurring additional fees.
Understanding Surcharging and Fees
Surcharging and fees can be a bit confusing, but let's break it down.
There's essentially no difference between surcharging and no-fee credit card processing, but some companies might try to disguise their business as a no-fee processing program to entice merchants.
Most states have a limit on how much can be added as a surcharge, typically ranging from 2% to 4%. For example, in Colorado, merchants can surcharge at 2%.
You should check the fine print to verify which fees are included in your credit card processing contract, as some fees may not be avoidable.
Some common fees to look out for include PCI compliance, service charges, convenience fees, and equipment fees.
Here are the three main types of credit card processing fees:
- Interchange fees: Charged by the card issuer for each swiped transaction.
- Payment processor fees: These usually include a monthly subscription as well as an additional per-transaction fee, charged by the company that processes the credit card payments for your business.
- Assessment fees: A monthly subscription charged by the credit card network to facilitate the communication system used to process transactions.
How It Works
No-fee credit card processing requires merchants to program their terminals to add a markup on the purchase, which covers the credit card processing fees for that transaction.
This markup is typically set at a percentage of the purchase amount, but there's a limit to how much it can be. Most states set a limit of around 4%.
Merchants need to check local laws to see if no-fee payment processing is allowed in their state before implementing it.
The Legality of
The legality of accepting credit cards for free is a bit of a minefield. Banks typically don't agree with the idea of passing processing fees onto customers and have even taken multiple legal cases to the courts.
In some states, no-fee payment processing is prohibited, which means merchants need to be aware of the laws in their area before signing up with no-fee payment processors.
There are currently two states where surcharging is prohibited: Connecticut and Massachusetts. Merchants should check the situation in these states before making any decisions.
Merchants in other states like California, Florida, Kansas, Maine, New York, and Texas also need to be aware of the anomalous surcharging rules in place.
It's worth noting that if merchants add additional fees to customers' credit card transactions, they'll be less likely to pay with a card, which is a major concern for banks.
Payment Processors
No-fee credit card processors are a great option for businesses with lower sales volumes, as they automate various processes and can save money on credit card processing fees.
Credit card processing fees can add up quickly, so saving money is crucial, especially for smaller businesses.
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No-fee credit card processors like Helcim and CardX offer competitive rates, with Helcim charging 0.5% + 25 cents (ACH) and CardX charging from 2.91% (debit card transactions).
Some no-fee credit card processors also offer flexible pricing plans, such as PaymentCloud, which charges $0-$30 per month.
However, it's essential to note that no-fee credit card processors may still have some costs involved.
For businesses looking to accept credit card payments online, it's crucial to choose a processor with low, competitive fees.
Here's a comparison of some popular payment processors:
When choosing a payment processor, consider factors like transaction fees, monthly fees, startup fees, and contracts.
Some processors, like Square, offer flat fees and no monthly minimums, making them a great option for new and small businesses.
However, as your business grows, solutions with interchange-plus or membership pricing, such as Payment Depot and Stax, can offer the lowest rates.
It's also essential to consider the setup and ease of use, as well as security features like PCI compliance and fraud protection tools.
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If you have a small or startup business, you may have a hard time applying for a traditional merchant account, but payment processing companies like Square and PayPal can provide you with the same services without the hassle.
These simplified processors often don't charge setup or monthly fees, but may not offer the same level of traditional support.
Eligible Businesses and Costs
Some business types can benefit from no-fee payment processing more than others. High-risk merchants, small businesses, and enterprise-level businesses are among the types that can benefit from it.
High-risk merchants often have higher fees associated with their transactions, so no-fee processing can help reduce their costs. Small businesses can also benefit from no-fee processing, as customers tend to understand costs being passed on when dealing with independent small businesses.
Enterprise-level businesses, on the other hand, may have more need for software and added merchant services that help with business operations. These services wrapped into your card processing solution will often work out better value than just going with a no-fee credit card processor.
Here are some business types that can benefit from no-fee payment processing:
- High-risk merchants
- Small businesses
- Enterprise-level businesses
It's worth noting that online processing fees are usually higher than when accepting credit card payments in-store. For example, Square's transaction fees for swiped or contactless payments start at only 2.6% plus 10 cents per transaction.
Eft vs ACH Payments
Eft payments are generally faster than ACH payments, taking 1-3 business days to settle, whereas ACH payments can take 2-5 business days.
Eft payments are also more expensive, with fees ranging from $0.25 to $1.50 per transaction, whereas ACH payments typically have lower fees, around $0.05 to $0.50 per transaction.
Eft payments are often used for one-time transactions, like online purchases or bill payments, while ACH payments are commonly used for recurring transactions, like salary or rent payments.
Businesses with high transaction volumes may find Eft payments more cost-effective in the long run, despite the higher upfront fees.
Eligible Businesses
High-risk merchants can benefit from no-fee payment processing. This type of business often requires special processing due to their industry or customer base.
Small businesses are another type that can benefit from no-fee processing. They tend to have more understanding customers who are willing to pay a little extra for their products or services.
Enterprise-level businesses may also be eligible for no-fee processing. However, they often require additional software and services to help with business operations.
Here are some examples of businesses that may benefit from no-fee processing:
- High-risk merchants
- Small businesses
- Enterprise-level businesses
As a small business owner, I've seen firsthand how no-fee processing can help keep costs down and profits up.
Small Business
Small businesses can benefit from no-fee payment processing, especially since customers tend to understand costs being passed on when dealing with independent small businesses. This is because small businesses like cafes, retailers, market sellers, and independent merchants often have reasonable debit card transaction rates.
Customers are generally more forgiving of small businesses, especially when it comes to passing on costs. However, as businesses grow, customers become less forgiving and may take their business elsewhere if they're charged extra fees.
Small businesses may not need extra merchant services, making no-fee processing a perfect solution for them. However, enterprise-level customers often require more complex services, such as software and added merchant services, which may not be included in no-fee credit card processing.
Here are some business types that can benefit from no-fee payment processing:
- High-risk merchants
- Small businesses
- Enterprise-level businesses
Keep in mind that while no-fee payment processing can save money, it's not entirely free. However, it can be a great option for small businesses looking to reduce operational costs and avoid credit card processing fees.
Business-to-Business Payments
Business-to-Business Payments are a challenge for many companies. B2B payments are typically made with cash, bank transfers, or paper checks.
Cash is not ideal for B2B payments because customers may need to carry large amounts of money, which can be unsafe and impractical.
Bank transfers are slow, taking several business days to process. Wire transfers are faster, but expensive, costing around $25-$35 per transaction.
Checks are also prone to fraud and theft, and can be cumbersome to process, costing businesses between $4 and $20 per check.
Businesses that accept credit card payments can enjoy better cash flow, card rewards, convenience, and habit. This can lead to more sales and referrals.
However, B2B companies are less inclined to change their payment methods, even though accepting credit cards can boost their bottom line. In fact, not accepting credit cards can cost businesses a lot of money in lost revenue.
If you're looking for a solution, consider using a simplified credit card payment processor like PayPal Commerce Platform. These solutions can remove complexity and reduce fees, making it easier to accept credit card payments online.
Here are some benefits of using a simplified credit card payment processor:
- Competitive rates
- No setup or monthly fees
- Easy to use
- Self-service support via articles or email
By accepting credit card payments, you can give your customers more flexibility and convenience, while also reducing the risk of lost or stolen checks.
Choosing a Payment Processor
Choosing a payment processor can be overwhelming, especially if you're looking to accept credit cards for free. Traditional merchant accounts often have lengthy application processes, but third-party credit card processing solutions like Square and PayPal can get you up and running in minutes with minimal cost.
Some payment processors, like Square and PayPal, offer flat fees and no monthly minimums, making them a great option for new and small businesses. As your business grows, solutions with interchange-plus or membership pricing, such as Payment Depot and Stax, can offer the lowest rates.
Transaction fees are a crucial factor to consider when choosing a payment processor. Avoid tiered pricing at all costs, as it can lead to higher fees. Instead, look for solutions with flat fees or interchange-plus pricing.
Monthly fees can also add up quickly, so be sure to factor them into your decision. Some solutions, like Payment Depot, offer low transaction rates but have high monthly fees.
Before choosing a payment processor, consider the following:
- Transaction fees: Flat fees or interchange-plus pricing are usually the most affordable options.
- Monthly fees: Look for solutions with low or no monthly fees.
- Setup fees and applications: Traditional merchant services accounts often have longer setup processes.
- Contracts and requirements: Some solutions require you to sign up for a year or more, while others require meeting monthly transaction minimums.
- Compatibility with your website: Make sure the service integrates well with your website hosting service.
- Setup and ease of use: Small businesses should look for free and remote setups.
- Security: The best payment processors are PCI-compliant and come with fraud protection tools.
Here's a comparison of some popular payment processors:
Remember, the cheapest way to accept credit card payments for your business depends on what and how much you are selling. Be sure to do your research and choose a payment processor that fits your business needs.
Merchant Accounts and Fees
Merchant accounts and fees can be a complex and confusing topic. There's essentially no difference between surcharging and no-fee credit card processing, but some companies will disguise their business as a no-fee processing program to entice merchants.
Some merchant accounts charge monthly fees, while others have no monthly fees. For example, Helcim has a monthly fee of $0, but charges a transaction fee of 0.5% + 25 cents for ACH transactions. Payment Depot also has a monthly fee of $0, but charges a custom interchange plus rate for transaction fees.
It's essential to check the fine print to verify which fees are included in your credit card processing contract. Some common fees to look out for include PCI compliance, service charges, convenience fees, and equipment fees.
Types of Fees
Merchant accounts come with various fees that can impact your business's bottom line. Interchange fees, charged by the card issuer for each swiped transaction, are a common type of fee.
There are three main types of credit card processing fees: interchange fees, payment processor fees, and assessment fees. Interchange fees are charged by the card issuer, payment processor fees are charged by the company that processes the credit card payments for your business, and assessment fees are a monthly subscription charged by the credit card network to facilitate the communication system used to process transactions.
Some credit card processing fees can be negotiable, but others, like interchange fees, are non-negotiable. For example, Square charges a transaction fee of 2.9% plus 30 cents per transaction for ecommerce payments.
Here are some common fees to look out for in your credit card processing contract:
- PCI compliance fees
- Service charges
- Convenience fees
- Equipment fees
These fees can add up quickly, so it's essential to understand what you're paying for and what you can negotiate.
High-Risk Merchants
High-risk merchants may need to hold onto every penny to invest back into their business, making no-fee processing a great solution for them.
If you're in a risky industry, you know how crucial cash flow is to keep your business afloat. For high-risk merchants, no-fee processing can be a game-changer.
No-fee processing can provide a much-needed cash injection for high-risk merchants who need to invest in their business.
As a high-risk merchant, you may have irregular sales volumes, making it difficult to predict your cash flow. No-fee processing can help you manage these fluctuations.
No-fee processing can give you the flexibility to invest in your business without worrying about processing fees eating into your profits.
Zero-Cost Payment Options
You can't accept credit card payments for free, as there's always an interchange fee charged by card networks. However, there are ways to limit the cost of your transactions with the right payment services provider.
Some US states allow merchants to pass on their credit card processing fees to customers through methods like convenience fees, credit surcharging, and cash discounting.
Helcim is a payment processing provider that offers zero-cost credit card processing for merchants that accept ACH payments.
CardX by Stax is another option for out-of-the-box, fully compliant online credit surcharging. PaymentCloud is suitable for high-risk merchants that want both traditional and credit surcharging payments.
Here are some zero-cost payment processors compared:
Keep in mind that these zero-cost payment processors may have other fees, such as merchant account costs and transaction fees for ACH and debit card payments.
Pricing and Support
Pricing and Support is crucial when looking to accept credit cards for free. Be prepared for additional fees beyond processing fees, such as PCI compliance fees, service fees, convenience fees, and equipment fees.
Some fees are inevitable, like debit card processing fees, so it's essential to calculate their costs carefully. These extra fees can add up, so be sure to compare them with other payment processors to find the best deal.
You'll also want to consider the type of support offered by the payment processor. Will they be there to help you when your payments hit a snag? Look for live customer support, as automated phone systems can be frustrating.
Here are some payment processors to consider:
Pricing
Pricing is a crucial aspect to consider when choosing a payment processing solution. It's essential to understand that no payment processing solution can be completely free.
Some fees are inevitable, such as debit card processing fees. You should calculate exactly how these extra fees cost, as they may add up.
Be careful to read the fine print and look out for additional fees like PCI compliance fees, service fees, convenience fees, and equipment fees. These fees can significantly impact your bottom line.
Compare the fees of different payment processors to ensure you're getting the best deal. This will help you avoid unexpected expenses and make informed decisions about your business.
What Support is Offered?
BigCommerce offers multiple payment gateways, but it's essential to know what kind of support is available when you need it.
Having low rate processing fees doesn't mean much if you can't reach someone to help when you need it most. The article highlights the importance of live customer support, which is a must-have for any business.
If you're using BigCommerce, you're in luck because they offer live customer support. This means you can speak to a real person when you hit a snag, rather than being stuck on an automated phone system.
BigCommerce Payment Processing Partners offer a range of support options, including live customer support. This is a game-changer for businesses that need help troubleshooting issues.
Here are some of the most commonly used payment gateways offered by BigCommerce, along with their customer support options:
- PayPal powered by Braintree: offers live customer support
- Square: offers live customer support
- Stripe: offers live customer support
- 2Checkout: offers live customer support
- First Data: offers live customer support
- QuickBooks Online: offers live customer support
- SecureNet: offers live customer support
Sources
- https://ebizcharge.com/blog/zero-cost-credit-card-processing/
- https://meliopayments.com/blog/accept-credit-cards-avoid-processing-fees-b2b/
- https://fitsmallbusiness.com/accept-credit-card-payments-online-free/
- https://staxpayments.com/blog/real-deal-about-no-fee-credit-card-processing/
- https://www.bigcommerce.com/blog/how-to-accept-credit-card-payments-online/
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