
An RFP investment manager is a crucial role in the investment process, responsible for evaluating and selecting investment managers to manage a client's investment portfolio. They act as a liaison between the client and the investment manager, ensuring that the client's needs are met.
A key responsibility of an RFP investment manager is to develop a comprehensive request for proposal (RFP) document that outlines the client's investment objectives, risk tolerance, and other relevant criteria. This document serves as the foundation for the investment manager selection process.
The RFP investment manager must possess strong analytical and communication skills to effectively evaluate and present the investment managers' proposals to the client. They must also be able to navigate complex investment products and strategies to ensure that the client's goals are aligned with the investment manager's capabilities.
What is an RFP?
An RFP is a formal questionnaire sent to financial services firms by an institutional investor or potential client.

It's a crucial step in the process of selecting the right investment manager for their needs.
The RFP helps the investor gather information from interested firms, which they can then use to make an informed decision.
Interested firms respond to the RFP by answering the questions in a proposal format.
This proposal format allows the investor to compare and contrast the different firms and their services.
An RFP typically includes a series of questions that the firms must answer, providing detailed information about their investment strategies, fees, and experience.
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Issuing an RFP
Issuing an RFP can be a complex process, but it's essential to get it right. Typically, the finance department writes and manages investment RFPs, rather than procurement.
To start, you should know that there are three steps in the RFP process: RFP creation, administration, and evaluation. This process is unique to investment management RFPs, unlike other RFPs managed by procurement.
You should also be aware that the Uniform Prudent Management of Institutional Funds Act (UPMIFA) is a guiding principle for all investment policy statements and boards, with 49 states having adopted some version of it. This means that it's essential to maintain the discipline of issuing an RFP to ensure compliance.

Here are some key things to remember when selecting an investment manager:
- Be as transparent as possible in your RFP.
- Include customer success questions.
- Do a final gut check to ensure the selected firm aligns with your organization's goals and needs.
- Consider potential risks, such as compliance with company policy, government regulations, and data security protocols.
- Take your time and don't rush the process.
Who Issues RFPs?
Institutional investors are the primary issuers of investment management RFPs. They act on behalf of large organizations, nonprofits, and municipalities. Any organization with assets to invest can benefit from issuing an RFP to explore financial service providers.
These organizations typically have a lot of assets to manage, which is why they issue RFPs in the first place. Procurement teams can be a valuable resource in the RFP process, even if investing isn't their primary area of expertise.
How to Issue a RFP
Issuing a Request for Proposal (RFP) is a crucial step in finding the right investment manager for your organization. Typically, portfolio managers, investment analysts, or financial analysts create investment management RFPs.
To issue an effective investment management RFP, you should know that the finance department usually writes and manages investment RFPs, unlike other RFPs managed by procurement. This means that the finance team has the expertise to create a well-written RFP that follows best practices.

The investment management RFP process is similar to any other RFP, and the procurement manager can offer valuable assistance. They can help write an RFP, advise on the RFP process, guide vendor negotiations, and leverage RFP management software.
You should also consider involving the procurement team in the process, as they have resources for ongoing vendor performance evaluations and contract management. Ideally, the procurement team should be an internal partner to any investment advisor RFP.
The three-step process for issuing an investment management RFP is RFP creation, administration, and evaluation. This process enables you to prioritize decision factors, outline complex requirements, ensure transparency, and create side-by-side comparisons.
To ensure a smooth RFP process, be as transparent as possible in your RFP, and include customer success questions. This will help you receive high-quality proposals and ensure that the selected firm aligns with your organization's goals and needs.
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Timeline and Contact Info
Issuing an RFP requires careful planning, and one of the most important aspects is establishing a clear timeline. This helps ensure that all parties involved are on the same page and can plan accordingly.

A well-defined timeline should include key dates such as the RFP issuance date, proposal submission deadline, finalist presentation date, decision date, and notification date. It's essential to be specific and detailed to avoid any confusion.
To facilitate seamless communication, it's crucial to specify a contact person for questions or clarifications. This person should have a clear name, title, phone number, and email address.
Here's a breakdown of the essential contact details:
Having a clear timeline and contact information in place will help ensure a smooth and efficient RFP process.
Preparing an RFP
Preparation is key when it comes to creating a successful RFP. To begin, you'll need to create the RFP itself, which involves outlining the investment objectives, risk tolerance, and other relevant details.
Each RFP is unique, but they all follow a three-step process. This process starts with RFP creation, where you define the scope of the project and outline the requirements for the investment manager.
Administration of the RFP is the next step, where you'll be responsible for managing the RFP process, including distributing the RFP to potential investment managers, and ensuring that all necessary information is provided.
What Is Management?

An investment management RFP is essentially a formal questionnaire that helps institutional investors find the right financial partner to manage their funds. This is according to the definition provided in the article.
The purpose of an RFP is to gather information and evaluate options, making it a crucial step in selecting the right investment management partner.
Initial Research
Before starting the RFP process, it's essential to do some initial research. You'll want to find out if there's an existing investment committee, which can provide valuable insights into the organization's investment strategy and current advisor.
Start by asking who the current advisor is and request performance records. This will give you a clear understanding of their track record and whether they're a good fit for your organization.
It's surprising how often the current advisor is a golf buddy, family friend, or acquaintance who has managed the organization's assets for 10 years or more. This lack of an objective process can present a potential risk, even if there was no ill intent behind the selection.
If you're pleased with the advisor's services, include them in your new RFP to prove their value objectively.
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Create a Committee

Creating a committee is a crucial step in preparing an RFP, as it helps to mitigate the risk of relying on a single person's perspective. A committee typically includes a diverse group of people from various departments, such as HR, finance, and legal.
Having an odd number of committee members, usually three, five, or seven, can help avoid split decisions. This ensures that the committee can make informed decisions that benefit the organization as a whole.
If your committee lacks experience, it may be wise to hire an investment RFP specialist to provide guidance on the process. This can help ensure that the committee is well-equipped to make informed decisions.
A committee with a mix of perspectives can bring a more complete view of the organization's best interests to the table. This can help identify potential biases and knowledge gaps that may arise from relying on a single person's expertise.
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Customize Your Questions
Customize your questions to tailor them to your organization's needs. This is crucial because you don't want to ask questions that don't apply to your organization. Writing effective RFPs is hard, and you're under a lot of pressure to get it right.
Templates can help, but they always need to be customized. Remove any RFP questions that don't apply to your organization. This will save you time and ensure you're getting the right information.
You'll want to think about how to customize the question to fit your organization's specific needs. This might involve asking questions that are unique to your organization's goals or risk tolerance.
Sample Templates
Starting an investment RFP from scratch can be daunting, but you don't have to start from a blank page. You can use existing templates to get a head start.
There are several investment management RFP samples and templates available to help you prepare your next RFP. These templates can be found online or through professional associations.
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The Strategic Asset Alliance offers a template for investment consulting services RFP, specializing in insurance investment. This template can be a great starting point for your RFP.
SunTrust provides a template for RFPs that cover investment management and administrative services. This template can be useful for organizations looking for a comprehensive RFP.
The State Universities Retirement System offers a template for investment consultant RFPs. This template is geared towards organizations seeking investment consulting services.
The California Association of Joint Powers Authorities has a sample investment management RFP available for download. This sample RFP can be a useful resource for understanding the structure and content of a typical investment management RFP.
Here are some sample investment management RFP templates and examples:
- Investment consulting services RFP template — Strategic Asset Alliance
- RFP template for investment management and administrative services — SunTrust
- Investment consultant RFP template — State Universities Retirement System
- Sample investment management RFP — California Association of Joint Powers Authorities
Elements of an RFP
An RFP for an investment manager should include a clear definition of the scope of work, outlining the specific investment objectives, risk tolerance, and any regulatory requirements.
This scope of work should be detailed enough to ensure that all bidders understand the expectations and can tailor their responses accordingly.
The RFP should also specify the evaluation criteria, which may include factors such as investment performance, fees, and the manager's experience in managing similar assets.
Elements to Include
When crafting an effective Request for Proposal (RFP), it's essential to include the right elements to ensure a successful outcome. Here's what you need to include:
An overview of your company is a must-have. This should be a brief summary of what your company does.
A summary of your needs is also crucial. This is where you clearly state what you're looking for in a proposal.
Project information is another important element. This should include details on who is involved in the project.
Here's a breakdown of the key elements to include:
- Overview: What does your company do?
- Summary of needs: What are you looking for?
- Project information: Who is involved?
These elements will provide a solid foundation for your RFP and help you receive high-quality proposals.
Examples
Examples of RFPs for investment advisors are abundant, and they can be a great resource for understanding what to include in your own request for proposal.
One example is the Friends Provident Foundation's RFP, which provides a clear outline of the investment advisor's responsibilities and the foundation's requirements.
The City of Burlington Employees' Retirement System's RFP example is another great resource, highlighting the importance of investment advisory services in a retirement system.
The Investments and Wealth Institute's RFP example showcases the institute's focus on investment management services, including asset allocation and portfolio management.
If you're still struggling to fill in the blanks, you can also look at the New Jersey Turnpike Authority's RFP example, which includes a comprehensive list of requirements for financial, investment, and swap advisory services.
You can also refer to the State of Delaware's endowment manager RFP example, which highlights the state's specific needs and requirements.
The Community Foundation of Greater Rochester's RFP example for investment management services is another useful resource, demonstrating the importance of investment management in a community foundation.
Here are some real-world RFP examples for investment advisors:
- Friends Provident Foundation
- The City of Burlington Employees' Retirement System
- Investments and Wealth Institute
- New Jersey Turnpike Authority (NJTA)
- State of Delaware
- Community Foundation of Greater Rochester
Part 2: Questionnaire
Creating a questionnaire for your RFP is crucial to getting the information you need from potential advisors. A well-crafted questionnaire can help you evaluate each firm's qualifications and ensure they're a good fit for your organization.
To get to know each firm, you should ask questions about their history, experience working with nonprofits, key staff, and what sets them apart from their competitors. This will help you gauge their level of expertise and cultural alignment with your organization.
Including questions about each firm's investment approach is also vital. Ask about how they determine asset allocation, how they construct their portfolios, and the strategies they use to select investment funds. This will give you insight into their investment philosophy and how it aligns with your organization's goals.
Here are some key questions to include in your questionnaire:
- Get to know the advisor's firm: Ask about their history, experience working with nonprofits, key staff, and what distinguishes them from their competitors.
- Understand their investment approach: Ask about how they determine asset allocation, how they construct their portfolios, and the strategies they use to select investment funds.
- Learn about additional nonprofit services they provide: Ask about any additional services they offer beyond investment management, such as financial planning or governance support.
Evaluating RFP Responses
This step can be time-consuming due to the complex nature of investment management RFPs.
Refer back to your initial criteria to guide your evaluation.
Use a weighted scoring approach to focus on the most important sections of your RFP, especially when engaging stakeholders or a committee in the review process.
Keep the big picture in mind when making your final decision.
The candidate with the best combination of experience, previous success, and infrastructure is likely to be the best choice.
Your review must be thorough and objective to ensure the best possible outcome.
Best Practices
To be a successful RFP investment manager, it's essential to have a clear understanding of the investment objectives and risk tolerance of the client. This will help you tailor your response to meet their specific needs.
When evaluating investment options, consider the fees associated with each choice, as they can have a significant impact on returns. For example, a study found that high-fee funds can reduce returns by up to 40%.
A well-structured RFP response should include a thorough analysis of the investment opportunities, including their potential risks and rewards. This will help the client make an informed decision about their investment strategy.
Keep Meticulous Records
Keeping meticulous records is a crucial aspect of the RFP process. This data-based, highly-documented process creates a clear record of every step, from creation to selection.
In the event of an audit or compliance issue, these records become incredibly valuable. They help to ensure that everything is in order and that the process was handled correctly.
Using email, spreadsheets, and Word documents to manage the process can make it difficult to find records. This can lead to wasted time and resources searching for lost documents.
An RFP software tool, on the other hand, centralizes the process, making audits much easier. It's a game-changer for teams who want to stay organized and compliant.
Make Routine
If your organization holds more than 10 million dollars in assets, a formal RFP is recommended every four years.
Establish a calendar with reminders for important dates, including regular performance reviews, contract renewals, and RFP projects every four years.
A formal RFP process can take several months to complete, so plan ahead to avoid last-minute scrambles.
Regular performance reviews are essential to ensure your asset management firm is meeting your organization's needs.
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Improve Internal Collaboration
Creating a successful response to an investment management RFP requires input from many team members, making efficient collaboration crucial.
With so many firms competing for the same business, Subject Matter Experts (SMEs) can be a huge differentiator, but they have a full workload outside of answering RFPs.

Centralizing your RFP process saves SMEs time by creating a single source of truth for the proposal process.
RFP response software can manage RFPs, create new content, and request SME input, making it easier to collaborate and respond to RFPs.
By centralizing your RFP process, you can reduce the time SMEs spend on RFPs and free them up to focus on their core responsibilities.
Ensure Compliance
Compliance is key for financial service providers, especially with the increasing number and complexity of regulations.
Inaccurate or outdated information in an RFP can ruin your credibility and disqualify you from consideration.
Engage your compliance team in the RFP response process to ensure accuracy and up-to-date information.
Establish a workflow that requires the approval of a compliance officer before submitting a proposal to avoid any potential issues.
Real-World Examples
Having trouble picturing your final investment management RFP? Look no further than these real-world examples.
These examples show how different organizations have structured their RFPs to meet their specific needs. For instance, the Friends Provident Foundation issued an investment advisor RFP example that outlines their requirements for investment management services.

The City of Burlington Employees' Retirement System issued an RFP example for investment advisory services that details their expectations for investment performance and risk management.
Investment management services RFP examples can also be found, such as the one issued by the Investments and Wealth Institute.
Organizations like the New Jersey Turnpike Authority (NJTA) have issued RFPs for financial, investment and swap advisory services that include specific requirements for investment strategies and risk management.
Some organizations, like the State of Delaware, have issued endowment manager RFP examples that outline their expectations for investment returns and risk management.
These RFP examples can serve as a starting point for your own RFP, helping you to tailor your request to meet the specific needs of your organization.
Here are some examples of real-world RFPs for investment advisors:
- Friends Provident Foundation
- The City of Burlington Employees' Retirement System
- Investments and Wealth Institute
- New Jersey Turnpike Authority (NJTA)
- State of Delaware
- Community Foundation of Greater Rochester
Frequently Asked Questions
What are the 7 steps in an RFP?
The 7 steps in an RFP process are: Identifying stakeholders, collecting requirements, creating the RFP, evaluating responses, selecting a vendor, and creating a contract. These steps ensure a thorough and efficient procurement process.
What is RFP management?
RFP management involves overseeing the entire lifecycle of a Request for Proposal (RFP), from bid acceptance to document creation. It's a critical process that ensures timely and effective responses to RFPs.
Sources
- https://www.getecio.com/resources/how-to-create-an-investment-management-rfp-for-nonprofit-organizations
- https://rfp360.medium.com/the-investment-management-rfp-everything-you-need-to-know-64979a77ec5
- https://www.commonfund.org/blog/7-key-considerations-investment-manager-rfp
- https://deferredcompboard.ny.gov/procurement-opportunities-and-information
- https://www.responsive.io/blog/investment-management-rfp/
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