
Osaic has been actively consolidating its operations to improve efficiency and reduce costs. This strategic move is aimed at strengthening its market position.
By streamlining its processes, Osaic has been able to eliminate redundancies and allocate resources more effectively. This has resulted in significant cost savings and a more agile business model.
Osaic's expansion efforts are focused on strategic partnerships and acquisitions that complement its existing offerings.
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Osaic's Consolidation Journey
Osaic's Consolidation Journey has been a remarkable one. By acquiring several companies, Osaic has expanded its product offerings and strengthened its market position.
In 2020, Osaic acquired a leading provider of digital marketing solutions, which significantly increased its capabilities in the digital marketing space. This acquisition marked a major milestone in Osaic's journey towards becoming a comprehensive digital solutions provider.
Osaic's consolidation efforts have also led to the creation of new products and services that cater to the evolving needs of its customers. For example, the acquisition of a leading e-commerce platform provider enabled Osaic to offer a more comprehensive e-commerce solution to its customers.
Through its strategic acquisitions, Osaic has been able to reduce costs and increase efficiency, ultimately benefiting its customers with lower prices and improved services.
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Finra Orders Repayment of $8.2m Over Fund Fees

Osaic Wealth was one of three industry giants ordered to pay over $8.2m in combined restitution to their mutual fund customers.
Finra alleged that Osaic Wealth, along with Edward Jones and Cambridge Investment Research, did not issue mutual fund sales charge waivers and fee rebates to eligible customers over a period of years.
Osaic Wealth cooperated fully with Finra and is pleased to have resolved this matter.
The regulatory body found that the firms did not follow proper procedures, leading to the repayment order.
Edward Jones has made enhancements to their policies, procedures, and practices in response to the findings.
The repayment order is a significant amount, totaling over $8.2m.
All three firms accepted Finra’s findings without admitting or denying them.
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Acquisitions and Mergers
Osaic has made significant acquisitions in recent years, starting with the 2019 purchase of Ladenburg Thalmann Financial Services for $1.3 billion. This deal closed in the first half of 2020.
In 2022, Osaic acquired two more companies: Infinex Financial Holdings in May, and American Portfolios Financial Services in June. The latter is a notable acquisition, as it brought in a network of over 850 financial professionals and nearly 400 branches across the country.
Osaic's acquisition of American Portfolios Financial Services also brought in approximately $40 billion in client assets. This highlights Osaic's focus on expanding its reach and capabilities in the financial services industry.
Combining Two Worlds

Having a firm that's too small can be a concern, but it's also possible to worry about a firm being too large. Fortunately, by leveraging the size of a larger company, you can eliminate these concerns.
You can expect timely investment research, which is essential for making informed financial decisions. This is especially important for those who want to stay on top of market trends and make smart investments.
Cybersecurity for online accounts is also a must-have in today's digital age. A larger firm can provide robust security measures to protect your sensitive information.
A fast, streamlined service team is another benefit of working with a larger firm. This means you can get the help you need quickly and efficiently.
Here are some of the benefits you can expect from combining the advantages of a larger and smaller firm:
- Timely investment research
- Cybersecurity for online accounts
- Fast, streamlined service team
- Wide array of financial solutions
Acquisitions
Osaic has made several significant acquisitions in recent years, expanding its presence in the financial services industry.

In 2019, Osaic acquired Ladenburg Thalmann Financial Services for $1.3 billion, a deal that closed in the first half of 2020.
The company continued its acquisition spree in 2022, acquiring Infinex Financial Holdings in May and American Portfolios Financial Services in June of the same year.
American Portfolios Financial Services is an independent brokerage and RIA that supports over 850 financial professionals across nearly 400 branches in the country, managing approximately $40 billion in client assets.
Osaic's acquisition of American Portfolios Financial Services marked a significant milestone for the company, further solidifying its position in the financial services industry.
In December 2023, Osaic acquired Lincoln National Corporation's wealth management business for an undisclosed amount, adding another notable acquisition to its portfolio.
Frequently Asked Questions
What did Osaic used to be called?
Osaic was previously known as Advisor Group. It underwent a name change to its current name.
Is Securities America now Osaic?
Yes, Securities America is now known as Osaic Wealth, Inc. The company's name change reflects its ongoing commitment to providing financial services to its clients.
What is the new name for the Advisor Group?
The new name for Advisor Group is Osaic. Learn more about the change and what it means for our clients and partners.
Sources
- https://en.wikipedia.org/wiki/Osaic
- https://www.financial-planning.com/news/osaic-exec-takes-stock-of-firms-consolidation-journey
- https://www.standard.com/brokers-advisors/annuities/osaic-institutions
- https://www.centuryfinancialllc.com/why-clients-pick-us
- https://citywire.com/pro-buyer/news/finra-orders-edward-jones-osaic-and-cambridge-to-repay-8-2m-over-fund-fees/a2457010
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