
LaunchGood's fundraising strategies can help you make a significant impact. With a success rate of 85%, their platform has proven to be an effective way to raise funds for social causes.
By leveraging the power of community, LaunchGood campaigns have reached a total of $150 million in funds raised. This is a testament to the platform's ability to bring people together and drive meaningful change.
One key strategy is to create a compelling story, as seen in the example of the "Quran Recitation for a Cause" campaign, which raised over $100,000 in just 30 days. A clear and concise story can help capture the attention of potential donors and inspire them to take action.
A well-structured campaign is essential to success, as demonstrated by the "Empowering Women in Yemen" campaign, which used a tiered rewards system to encourage donations. This approach can help create a sense of urgency and encourage people to give more generously.
Campaign Management

To manage a successful campaign on LaunchGood, it's essential to establish clear, achievable goals. This will help you stay focused and motivated throughout the process.
Crafting a compelling narrative that resonates with your audience is crucial in capturing their attention and inspiring them to support your cause. A good narrative can make all the difference in raising funds and awareness for your project.
Develop a comprehensive outreach plan that utilizes diverse channels such as social media, email, and virtual events to promote your cause. This will help you reach a wider audience and engage with potential supporters more effectively.
By setting the stage for success with a solid plan, you'll be well on your way to achieving your campaign goals on LaunchGood.
Strategic Planning
To launch a successful campaign on LaunchGood, you need to set the stage for success with strategic planning. Establish clear, achievable goals that align with your mission and values.
Developing a compelling narrative is key to resonating with your audience. This means crafting a story that highlights the impact of your project and inspires people to take action.
Create a comprehensive outreach plan using diverse channels such as social media, email, and virtual events to promote your cause.
Engagement and Gratitude
Expressing gratitude to donors is a crucial step in building a strong relationship with them. This can be done through personalized messages that acknowledge their contribution and make them feel valued.
Sharing detailed accounts of how funds have been or will be utilized helps donors see the impact of their donation. This transparency builds trust and encourages further support.
Regular updates on progress and outcomes are essential to keeping donors engaged. Strategies such as newsletters, success stories, and virtual community events can be used to share updates and keep donors informed.
By sharing updates and progress, you can also tease upcoming projects and invite supporters to be part of your ongoing journey. This lays the groundwork for future initiatives and keeps donors invested in your cause.
Tools and Resources
LaunchGood offers a range of tools and resources to help you achieve your fundraising goals. One of the most useful features is the Zakat calculator, which makes it easy for donors to calculate their Zakat contributions.
This calculator is available on LaunchGood, allowing donors to determine how much they need to give. By using the Zakat calculator, donors can fulfill their obligations and contribute to your cause with confidence.
You can also tag campaigns as eligible for specific funding, making it clear to donors which campaigns align with their values and goals. This feature helps donors identify Zakat-eligible campaigns and make informed decisions about their contributions.
By utilizing these tools and resources, you can create a seamless and transparent fundraising experience for your donors.
Competition and Incentives
Fostering healthy competition is key to a successful campaign on LaunchGood, and dynamic leaderboards are a great way to do just that. They highlight campaigns based on unique supporters and total funds raised in real-time.
Mastering the Leaderboard involves understanding eligibility, rules, real-time updates, and potential prize allocations. This will help you stay on top and make the most of the competition.
To expand your campaign's reach, LaunchGood's Referral Program is a game-changer. It rewards successful referrals with financial boosts, significantly amplifying the impact of each donation.
Leaderboard Dynamics: Fostering Competition

Dynamic leaderboards on LaunchGood create an environment of healthy competition and heightened visibility.
Real-time leaderboards highlight campaigns based on unique supporters and total funds raised.
Mastering the Leaderboard involves understanding eligibility, rules, real-time updates, and potential prize allocations.
By leveraging dynamic leaderboards, you can foster a sense of community and encourage supporters to engage with your campaign.
Referral Programs
Referral programs can be a game-changer for expanding your campaign's reach. Strategic planning is crucial, with action required by a set date to benefit from higher boost amounts.
The new referral code system allows for the creation of unique, campaign-specific codes. This can help track referrals and make it easier to reward successful referrals.
Referral programs can significantly amplify the impact of each donation.
Project and Update
LaunchGood has been used to fundraise for several notable projects, including a campaign to help rebuild African-American churches destroyed by arson in the summer of 2015, which raised over $100,000.

One remarkable example is a campaign to fund the legal team of Adnan Syed, widely known from the podcast Serial, also raising over $100,000 through the platform.
In a heartwarming display of community support, a campaign to help pay for Jewish burials for the 11 victims of the Pittsburgh synagogue shooting raised its goal of $25,000 in just six hours.
Projects
LaunchGood has been used to fundraise for several nationally recognized projects, including a campaign to help rebuild African-American churches destroyed by arson in the summer of 2015, and a campaign to fund the legal team of Adnan Syed through a special appeal of his conviction.
Each of these campaigns raised more than $100,000 through the platform.
An October 2018 campaign to help pay for Jewish burials for the 11 victims of the Pittsburgh synagogue shooting raised its goal of $25,000 in just six hours.
This campaign went on to raise more than $200,000 for the medical bills of survivors.
Updates

Project management has evolved significantly with the introduction of new tools and technologies, making it easier to collaborate and track progress.
In the past, project management was a manual process that involved a lot of paperwork and communication. This made it difficult to stay organized and on track.
The introduction of project management software has streamlined the process, allowing teams to work more efficiently and effectively.
According to a study, 71% of project managers use project management software to manage their projects.
Project management software has also increased productivity by 30% on average.
With the help of project management software, teams can now collaborate in real-time, regardless of their location.
This has improved communication and reduced the time spent on meetings.
Impact and Effectiveness
LaunchGood has helped raise over $100 million for various projects and causes since its inception.
Their platform allows creators to raise funds for projects that might not get traditional funding, giving them a chance to succeed.

LaunchGood's fees are significantly lower than those of traditional crowdfunding platforms, with a lower transaction fee of 4.9% plus payment processing fees.
This makes it an attractive option for creators who want to keep more of their earnings.
Their platform also offers a flexible funding model, allowing creators to keep their funds even if they don't reach their goal.
This flexibility is a major advantage for creators who are unsure of their project's potential.
Frequently Asked Questions
Which is better, GoFundMe or LaunchGood?
LaunchGood tends to be more successful, raising nearly five times more money on average than GoFundMe, with larger donations of around $70. If you're looking to maximize your fundraising potential, LaunchGood may be the better choice for you.
Who is the owner of LaunchGood?
LaunchGood is founded by Chris Blauvelt, Amany Killawi, and Omar Hamid. They are based in Detroit, Michigan, and Atlanta, Georgia.
How much does LaunchGood charge for charity?
LaunchGood doesn't charge a platform fee, but a 2.9% + $0.30 processing fee applies to each donation. This means that 97.1% of your donation goes directly to the charity.
Sources
- https://en.wikipedia.org/wiki/LaunchGood
- https://www.linkedin.com/company/launchgood
- https://acceducate.org/launchgood-shares-valuable-advice-for-your-ramadan-fundraiser/
- https://www.trustpilot.com/review/launchgood.com
- https://muslimamericansociety.org/launchgood-shares-guide-on-maximizing-your-giving/
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