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A good Gofundme update is concise and to the point, just like the example of a campaign that raised $10,000 in just two weeks with updates that were only 1-2 sentences long.
To keep your updates engaging, consider sharing a photo or video, as seen in an update that raised over $5,000 with a single photo of the campaign's recipient.
You can also share a personal story, like the update that raised $20,000 with a heartfelt message about the campaign's impact.
Regular updates are key to keeping your donors engaged, so aim to post at least one update per week, as demonstrated by a campaign that raised over $50,000 with weekly updates.
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Creating a Successful Fundraiser with Crowdfunding Examples
Crowdfunding has become essential for raising money, whether for launching a new product, paying off medical bills, or funding scientific research. GoFundMe is a well-known and trusted social fundraising platform that caters to individuals, teams, and nonprofits.
Over 100 million donors worldwide use GoFundMe, making it one of the best crowdfunding sites for personal fundraising with easy social media sharing. You can raise funds for all types of medical costs, from bills and copays to transportation and caregiving, and keep your funds even if you don’t meet your goal.
More than $15 billion has been raised on GoFundMe, offering the only donor protection guarantee called the GoFundMe Giving Guarantee. This guarantee provides peace of mind for donors, knowing their contributions are secure.
GoFundMe has a dedicated customer care team that offers assistance at every step of the process. With a community of over 100 million donors, it's no wonder that more than $50 million is raised a week on GoFundMe to support people like you.
These fundraisers are examples of when a crowdfunder can go on and raise an incredible amount of money and awareness because of how viral it went. Not everyone is able to do this, of course, but the way they were able to raise funds is something to take note of and can be applied to smaller fundraising journeys.
Creating Your Fundraiser
GoFundMe is a well-known and trusted social fundraising platform that caters to individuals, teams, and nonprofits.
With a community of over 100 million donors worldwide, you can raise funds for all types of medical costs, from bills and copays to transportation and caregiving.
More than $50M is raised a week on GoFundMe to support people like you.
The process of setting up a fundraiser on GoFundMe only takes 5 minutes.
GoFundMe has a dedicated customer care team that offers assistance at every step of the process.
GoFundMe offers the only donor protection guarantee called the GoFundMe Giving Guarantee.
You can raise funds for a cause meaningful to you, and even keep your funds if you don't meet your goal.
Keep Supporters Involved
Keeping your supporters involved is crucial to a successful GoFundMe campaign. Regular updates are a great way to do this.
You should update donors on the impact of their donation to inspire more giving. This can be as simple as sharing a story about how their contribution has helped.
Update your supporters about upcoming fundraiser events and milestones at least weekly. This will keep them engaged and motivated to help.
Consider including quotes or updates from the person you're fundraising for to express their gratitude. This adds a personal touch and shows that you're not just raising money, but also telling a story.
You should also post a final update once you've decided to end your fundraiser. This is a good opportunity to thank your supporters and let them know the outcome of your campaign.
Here are some tips for posting effective updates:
Remember to post frequent updates to bring donors into an unfolding story. This will inspire them to become part of the story as it expands.
Add Visuals
Adding visuals to your GoFundMe update can make a big difference in engaging your supporters and encouraging donations. GoFundMe has a dedicated customer care team that offers assistance at every step of the process, including helping you create an effective and compelling fundraiser story.
More than $50M is raised a week on GoFundMe to support people like you, and adding visuals is a key part of that success. Not only do images and videos make your story more personal, but they also help other people share and tell your story.
You can add high-quality images and videos to your GoFundMe update to draw others into your story and help them trust your fundraiser. Photos can show you or your beneficiary, while videos can powerfully connect with donors and raise awareness.
Some ideas on how to use video for your fundraiser include producing a short video introducing yourself and explaining why you are fundraising, creating a video tribute to pay homage to the person you are raising funds for, or celebrating reaching a fundraising milestone.
Here are some tips for adding compelling photos and videos to your GoFundMe update:
- Use high-quality images that show you or your beneficiary.
- Record a video introducing yourself and explaining why you are fundraising.
- Share your video on Instagram or TikTok to reach a wider audience.
- Create a video tribute to pay homage to the person you are raising funds for.
- Celebrate reaching a fundraising milestone by sharing a video update.
You can update the main fundraiser image on your GoFundMe at any time if you’d like to refresh it with a newer, high-quality photo or video.
Fundraiser Storytelling
More than $50 million is raised on GoFundMe every week to support people in need, making it a powerful tool for fundraising.
Telling a great fundraiser story is crucial to success, and it's not just about sharing your cause - it's about sharing your story. Emma's Last Chance to Beat Cancer fundraiser is a great example of this, raising over £260,000 for alternative cancer care.
A compelling story can go a long way in raising awareness and encouraging donations, as seen in successful fundraisers that have gone viral. These fundraisers have all told a story that resonated with people, making them more likely to donate.
To write a compelling fundraiser story, use GoFundMe's enhanced story tool, which suggests word choice, grammar, tone, and formatting improvements to help you create an effective story. Type at least 50 words and click "Enhance" to get started.
Ask friends to help you spread the word about your fundraiser by sharing your link with their networks. This can be a big help in reaching your fundraising goal, especially if you have friends or family members who are active on social media.
Get Active
You can create your own 'challenge' by informing donors that you will be running, walking, swimming, climbing, or cycling a certain amount of miles to raise money for your cause.
Ask donors if they would consider donating $1 (or another relevant amount) per mile you plan to complete.
Create a fun and engaging way to update your donors with photos and thank them for their support after you cross the 'finish line'.
Successful Fundraiser Examples
Crowdfunding campaigns can go viral and raise a significant amount of money and awareness.
They have all told a compelling story, which can go a very long way in raising awareness and encouraging donations.
The process of setting up a fundraiser on GoFundMe only takes 5 minutes.
This ease of setup makes it easy to create a successful fundraiser yourself.
Frequently Asked Questions
What to say when posting GoFundMe?
When posting on GoFundMe, clearly explain your situation and how donations will make a positive impact on your life, being transparent about your needs and goals. Focus on the specific ways donations will help you overcome challenges and make a meaningful difference.
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