Exploring the GoFundMe Meaning and Its Benefits

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GoFundMe is a platform that allows individuals to raise money for personal or charitable causes. It was founded in 2010 by Brad Damphousse and Tim Cadogan.

The platform has become increasingly popular over the years, with over 50 million donors worldwide. This is likely due to its user-friendly interface and the ability to share campaigns on social media.

One of the main benefits of using GoFundMe is that it allows individuals to bypass traditional fundraising methods, such as banks and credit unions. This can be especially helpful for those who don't have access to these resources.

GoFundMe's fees are relatively low, with a 2.9% payment processing fee and an additional 0.30% charge for international transactions.

What is GoFundMe?

GoFundMe is a crowdfunding platform that allows individuals to raise money for various causes, including personal expenses, medical bills, and charitable projects. It was founded in 2010 by Brad Damphousse and Tim Cadogan.

The platform is available in over 20 languages and has been used in over 125 countries. GoFundMe is accessible through a website and mobile app.

Credit: youtube.com, How GoFundMe Works

GoFundMe allows users to create a campaign, set a funding goal, and share it with others. Donors can contribute to the campaign using a credit or debit card.

In 2020, GoFundMe reported raising over $9 billion in donations. The platform also has a feature called "Quick Donate", which allows donors to contribute to a campaign without creating an account.

Using GoFundMe

You can create a GoFundMe campaign to raise money for personal needs or a cause you care about. It's a platform that allows you to reach out to your community for support in a way that's easy and accessible.

One of the main advantages of using GoFundMe is that there are no long wait periods to receive your funds. You can start filling in details about the campaign and add multimedia to support your cause as soon as you sign up for an account.

You can set a fundraising goal, explain what you're crowdfunding for, and spread the word about your crowdfunder. It's also easy to manage your donations and send updates after the crowdfunder has ended.

Here are the steps to starting your own crowdfunding campaign:

  1. Decide what cause to crowdfund for
  2. Set a fundraising goal
  3. Explain what you’re crowdfunding for
  4. Spread the word about your crowdfunder
  5. Manage your donations
  6. Send updates after the crowdfunder has ended

Benefits of

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Using GoFundMe can be a game-changer for achieving your fundraising goals. There are no long wait periods to receive your funds, making it a great option when government and nonprofit funding falls short.

Crowdfunding takes the fear out of asking for financial help, and sharing your fundraiser with your network on social media is simple. You can easily reach people outside of your network through crowdfunding websites.

Telling your story about why you are fundraising is crucial to engaging followers and supporters. You can use videos, images, and words to clearly explain why you're passionate about raising funds for a cause you care about.

Being clear about what you want to say is essential. Include details about who the fundraiser is for, why you're setting it up, and how funds will be used. You can also find similar fundraisers that have successfully reached their goal and use their approaches as guidelines for your own fundraiser.

Here are some of the main advantages of using GoFundMe:

  • No long wait periods to receive your funds
  • Crowdfunding takes the fear out of asking for financial help
  • Crowdfunding websites make it easy to reach people outside of your network

Common Questions

Credit: youtube.com, 5 things to know before starting a GoFundMe

You're considering using GoFundMe, but you have some questions. GoFundMe is free to use, and the platform takes a 2.9% payment processing fee plus a 0.30% payment processing fee for donations made via credit or debit card.

One of the biggest benefits of GoFundMe is that it's accessible to anyone with an internet connection. You can start a campaign from your phone or computer, and share it with friends, family, and community.

GoFundMe allows you to set a fundraising goal, and you can track your progress in real-time. This can be a great motivator to keep pushing forward and reaching your goal.

You can also customize your campaign with a personal story, photos, and videos to make it more engaging and relatable.

How It Works

Using GoFundMe is a relatively straightforward process. You start by signing up for an account either using your Facebook account or an email address.

You'll then set a goal and begin filling in details about the campaign, including why it's needed, what category it falls into, and how you'll use the money. This is your chance to tell your story and engage your followers, supporters, and donors.

Credit: youtube.com, GoFundMe Complete Beginners Guide - How To Set Up A Campaign

GoFundMe is not an all-or-nothing crowdfunding site, so you'll receive whatever money is donated regardless of whether you reach your goal. This knowledge is doubly true when supporting medical campaigns.

To create a campaign, you'll add multimedia to support your cause and help improve engagement on the page. This could be in the form of videos, images, or words.

You can also track your goals and provide updates to your supporters and donors. This will help keep them informed and engaged throughout the process.

Here are the basic steps to creating a GoFundMe campaign:

  • Decide what cause to crowdfund for
  • Set a fundraising goal
  • Explain what you’re fundraising for
  • Spread the word about your crowdfunder
  • Manage your donations
  • Send updates after the crowdfunder has ended

GoFundMe charges a 0.30% payment processing fee, which is deducted from the donations received. This means that if you reach your funding goal of $5,000, you'll get $4,853.50 after the fee is applied.

The donate button on GoFundMe is a convenient way for nonprofits to add a fundraising button to their own websites, without having to set up a campaign or worry about code.

Managing Your Campaign

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Managing your campaign on GoFundMe is a straightforward process. You'll need to decide what cause to crowdfund for and set a fundraising goal.

To start, you'll need to explain what you're crowdfunding for, which will help donors understand your campaign. This is a crucial step, as it will make a big difference in how much support you receive.

You'll also need to spread the word about your campaign, which can be done through social media, email, or other channels. This will help get more eyes on your campaign and encourage people to donate.

As donations start coming in, you'll need to manage them effectively. This includes personally thanking donors, posting updates on your progress, and requesting withdrawals at any time.

It's also essential to keep track of your donations and send updates after the campaign has ended. This will show donors that you're accountable and appreciate their support.

Here are the steps to manage your donations:

  • Thank donors personally
  • Post updates on your progress
  • Request withdrawals at any time
  • Refund donors if funds are no longer needed (this action is irreversible)

Remember, running a GoFundMe campaign doesn't have any upfront costs, but you will need to pay a 0.30% payment processing fee on the donations received. This fee is standard across crowdfunding platforms and is deducted from the final amount received.

Campaign Features

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GoFundMe Charity allows nonprofits to raise money for specific campaigns. These campaigns can be a powerful way to fundraise for a cause you care about.

You can also use GoFundMe Charity to sell tickets or collect registrations for events, just like the existing CrowdRise platform. This feature can help increase engagement and raise more funds for your cause.

Nonprofits can create campaigns that are tailored to their specific needs, making it easier to reach their fundraising goals.

Pricing and Fees

Running a GoFundMe campaign doesn't have upfront costs. However, GoFundMe charges a 0.30% payment processing fee, which is deducted from the donations received.

You won't get every dollar you raise, as the fee is taken from the total amount. For example, if you raise $5,000, you'll get $4,853.50 after the fee is applied.

There are two pricing options for nonprofits on GoFundMe: a tipping model where they don't pay anything to use the platform, and a donor-covered model where donors pay a small platform fee.

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A standard payment processing fee applies to all transactions, regardless of the pricing plan chosen.

Here's a breakdown of the fees:

  • Tipping model: Nonprofits don't pay anything to use the platform.
  • Donor-covered: Donors pay a small platform fee.

It's worth noting that GoFundMe's pricing and fees are competitive, especially considering that processing fees are unavoidable in most cases.

Nonprofit and Business Use

GoFundMe is a platform that allows both nonprofits and businesses to raise funds for various purposes. It has been around for 10 years and has facilitated over $5 billion in donations, with a growth rate of 9% since 2016.

GoFundMe offers donation-based campaigns, which means that donors contribute money without expecting anything in return, and the funds are considered gifts, not taxable income. This type of crowdfunding is the most common, and GoFundMe is one of the major sites that uses it.

Nonprofits can use GoFundMe to raise funds for their programs or projects, and businesses can use it to test public interest and potentially secure funds for their business idea. The platform fee is only applied to raised funds, not upfront, and GoFundMe provides a risk-free way to gauge public interest and potentially secure funds.

Here are the benefits of using GoFundMe for business funding:

  • Shorter time frame compared to business loans
  • Personal involvement of friends, family, and contacts
  • Accessible and responsive customer support
  • Minimal platform fee against raised funds
  • Streamlined process without application or documentation
  • Non-taxable donations considered as gifts

Is It Right for Your Nonprofit?

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GoFundMe has a proven track record with over 50 million donors and $5 billion raised in its company history. It's been available to everyday people to raise money for personal causes, as well as for organizations and businesses to promote their campaigns.

GoFundMe has broadened its tool set specifically for nonprofits since acquiring CrowdRise in 2017. This move has helped the platform become a go-to choice for charities.

Nonprofit Quarterly notes that charitable giving has grown 9% since 2016, and online giving has grown 17%. This growth has made GoFundMe a popular choice for nonprofits looking to raise funds effectively.

GoFundMe's CEO, Rob Solomon, explains that the company is uniquely positioned to serve the needs of charities due to its expertise in online fundraising and crafting streamlined donation experiences. This expertise has helped GoFundMe become a key crowdfunding platform for small businesses and nonprofits.

GoFundMe's ease of use, customer support, and cost-effectiveness make it an appealing option for business financing, especially for startups, expansions, and innovative projects. It provides a unique platform for entrepreneurs to connect with potential supporters and share their stories.

GoFundMe's community engagement and low-risk funding options make it a collaborative approach to overcoming financial challenges and achieving entrepreneurial success. This is especially important for small businesses and nonprofits seeking funding.

Business Funding Options

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Business funding options can be a challenge for many entrepreneurs. One option to consider is crowdfunding, specifically on platforms like GoFundMe. This platform allows businesses to raise money without resorting to traditional loans.

GoFundMe offers donation-based campaigns, where donors provide money without expecting equity or rewards in return. This is a unique feature compared to other crowdfunding sites that allow equity or rewards-based donations.

Businesses can create campaigns on GoFundMe, describing their fundraising needs and setting a funding goal. They then promote their campaigns via email and social media, making it easy to reach a wider audience.

A typical campaign on GoFundMe runs for less than a month, which is significantly shorter than the time it takes to get approved for a business loan. This can be a huge advantage for businesses that need funds quickly.

Here are some benefits of using GoFundMe for business funding:

  • Opportunity to test response and gain funds
  • Shorter time frame compared to loans
  • Personal involvement of friends, family, and contacts
  • Minimal platform fee against raised funds
  • Accessible and responsive customer support
  • Streamlined process without application or documentation
  • Non-taxable donations considered as gifts

These benefits make GoFundMe an attractive option for businesses looking for funding. By leveraging the power of crowdfunding, entrepreneurs can connect with potential supporters and achieve their funding goals.

Starting and Running a Campaign

Credit: youtube.com, GoFundMe Charity - Start an event (basic set-up + campaign elements)

Starting a GoFundMe campaign is easier than you think. You can raise money for specific campaigns and sell tickets or collect registrations for events, just like on the existing CrowdRise platform.

To get started, decide what cause to crowdfund for, set a fundraising goal, and explain what you're crowdfunding for. This will help you create a compelling story that will engage your followers and supporters. You can also find similar fundraisers that have successfully reached their goal and use their approaches as guidelines for your own fundraiser.

Here are the steps to starting your own crowdfunding campaign:

  1. Decide what cause to crowdfund for
  2. Set a fundraising goal
  3. Explain what you’re crowdfunding for
  4. Spread the word about your crowdfunder
  5. Manage your donations
  6. Send updates after the crowdfunder has ended

Remember, running a GoFundMe campaign doesn't have upfront costs, but you'll need to invest your time in creating a compelling campaign page. GoFundMe charges a 0.30% payment processing fee, which is deducted from the donations received.

Starting Your Own Campaign

First, decide what cause to crowdfund for. This is a crucial step in setting up a successful campaign.

Credit: youtube.com, How to Start a Campaign!

You can raise money for specific campaigns as well as sell tickets or collect registrations for events on platforms like GoFundMe Charity.

To start your own crowdfunding campaign, follow these simple steps: Decide what cause to crowdfund forSet a fundraising goalExplain what you’re crowdfunding forSpread the word about your crowdfunderManage your donationsSend updates after the crowdfunder has ended

Setting a fundraising goal is a key part of your campaign. It’s essential to set up a target that is realistic and specific to your fundraiser.

Your fundraising goal can be as high as you want, and you can adjust it if circumstances change or if you exceed your target.

To make your goal more compelling, be clear in what you want to say and include details about who the fundraiser is for, why you’re setting it up, and how funds will be used.

You can also use similar fundraisers that have successfully reached their goal as guidelines for your own fundraiser.

Pulse Nightclub Shooting Victims – $7.8M

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The Pulse Nightclub Shooting Victims raised an impressive $7.8 million through a GoFundMe campaign. This fundraiser was started after a terrorist gunman killed 49 people and wounded 58 others in Orlando, Florida, on June 12, 2016.

The deadliest terror attack on U.S. soil since 9/11 sparked an outpouring of support for the victims' families. People from around the world contributed to the GoFundMe, showing the impact of a tragic event on a community.

The founders of the GoFundMe are still working today to fight homophobia and keep the memory of the Pulse shooting alive.

Donation and Withdrawal

Access to donated funds is crucial, and GoFundMe allows you to receive payments daily, weekly, or monthly, which is comparable to or even better than Facebook donations.

The timeline for payouts varies based on the payment processor used, but you can expect to receive funds regularly.

You can easily request a withdrawal at any time once your GoFundMe campaign starts receiving online donations, without affecting the displayed amount raised.

Credit: youtube.com, Tax Warning: GoFundMe donations can cost you a big tax bill

Withdrawing money doesn't impact the total amount displayed on your campaign, so you can manage your funds as needed.

If you've raised funds that are no longer needed, you can refund your donors, but this action is irreversible.

The processing fee will be charged before the funds are transferred to your business bank account from the GoFundMe site.

Regulations and Safety

Crowdfunding sites like GoFundMe have a donor protection guarantee, which means you're entitled to a full refund if something goes wrong.

GoFundMe uses secure payment encryption technology to keep your transactions safe.

Over a quarter of GoFundMe's staff work in trust and safety, ensuring that your donations are handled responsibly.

Reporting and Data

GoFundMe Charity offers a Report Center where nonprofits can access detailed information about donations and donors. This feature is a game-changer for organizations that struggle with getting contact information from Facebook's fundraising tools.

The Report Center provides nonprofits with valuable insights into their fundraising efforts. This transparency can help them make informed decisions about their campaigns and allocate resources more effectively.

Nonprofits can access information about the donations they've received, including the donors themselves. This level of detail can be a huge relief for organizations that have been frustrated by the lack of contact information from other fundraising platforms.

UK Safety and Regulation

Team of volunteers sorting and packing food donations for a local charity initiative.
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In the UK, crowdfunding is regulated by the Fundraising Regulator for charity funding.

GoFundMe is the first crowdfunding site with a donor protection guarantee, which means you can get a full refund if something isn't right.

GoFundMe features the very best in secure payment encryption technology to keep your transactions safe.

Over one quarter of GoFundMe's staff work in trust and safety, ensuring that your donations are handled with care.

Alternatives and Success Stories

Constance's mum raised over £120,000 on GoFundMe to fund her ballet education at The Hammond School, allowing her to achieve her dream and pass her GCSEs with flying colours.

Salford Lads and Girls Club, an iconic youth club in Salford, faced a financial crisis in Autumn 2024 and needed to raise funds quickly to survive.

The Manchester Evening News stepped in to start a GoFundMe to help Salford Lads and Girls Club, showing the power of community support.

Children with Voices raised over £200,000 on GoFundMe to fund their Community Food Hub, providing vital food support to those in need during the Covid-19 pandemic.

GoFundMe has been used by organizations like Children with Voices to make a real difference in people's lives, highlighting the platform's potential for good.

Alternatives

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If you're looking for alternatives to GoFundMe, there are several options available.

You can start with Fundly, which is a popular platform for crowdfunding and fundraising.

Wishbone is another option, offering a unique approach to crowdfunding by allowing you to choose from multiple projects and donate to the one that resonates with you.

Kickstarter is a well-established platform for crowdfunding creative projects, with a success rate of over 36% for projects that reach their funding goal.

Indiegogo is another well-known platform for crowdfunding, with a success rate of over 25% for projects that reach their funding goal.

Success Stories

GoFundMe has been a game-changer for many individuals and organizations in need of financial support. Constance's mum was able to raise over £120,000 in just a year for her daughter's ballet education, allowing her to attend The Hammond School.

The power of community fundraising is evident in the success of Salford Lads and Girls Club, which was able to raise funds quickly to survive a financial crisis. They received a significant boost from a GoFundMe campaign.

Children with Voices has been a vital lifeline for young people in Hackney for over a decade, and their Community Food Hub Appeal raised over £200,000 to support their work. This shows that even the most ambitious fundraising goals can be achieved with the right support.

Frequently Asked Questions

Does the person get all the money from GoFundMe?

The person receiving funds will get all the money raised, minus the transaction fees deducted by GoFundMe. You can see the breakdown of these fees in the "Transfers" tab of your GoFundMe account.

Virgil Wuckert

Senior Writer

Virgil Wuckert is a seasoned writer with a keen eye for detail and a passion for storytelling. With a background in insurance and construction, he brings a unique perspective to his writing, tackling complex topics with clarity and precision. His articles have covered a range of categories, including insurance adjuster and roof damage assessment, where he has demonstrated his ability to break down complex concepts into accessible language.

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