Understanding Forecast period finance for Business Success

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Posted Nov 7, 2024

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Forecast period finance is a crucial aspect of business planning, allowing you to anticipate and prepare for future financial outcomes. A well-planned forecast period can make all the difference in achieving business success.

A forecast period typically spans 3-12 months, giving you a clear picture of your company's financial trajectory. This timeframe allows you to make informed decisions about investments, resource allocation, and risk management.

By understanding your forecast period, you can identify potential cash flow gaps and opportunities for growth, enabling you to adjust your business strategies accordingly. For instance, if your forecast indicates a cash flow shortage, you can take steps to reduce costs or explore alternative funding options.

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What Is

The forecast period in finance is a crucial concept that helps businesses and investors make informed decisions. It's the time frame during which a company expects to achieve certain financial goals or milestones.

The forecast period can range from a few months to several years, depending on the company's growth strategy and market conditions. A typical forecast period for a small business might be 1-3 years.

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During this time, a company aims to increase revenue, reduce costs, and improve profitability. For instance, a startup might forecast a 20% increase in sales revenue within the next 12 months.

The forecast period is often used to determine the feasibility of a project or investment. By analyzing historical data and market trends, businesses can create a realistic forecast and make informed decisions about resource allocation and risk management.

A well-crafted forecast period can help companies avoid over-investment or under-investment in a particular project. It's essential to regularly review and update the forecast to ensure it remains relevant and accurate.

Importance of Forecast Period

The importance of forecast period can't be overstated. It's a crucial aspect of cash flow forecasting that helps businesses make informed decisions about their financial future.

A short-period forecast typically looks two to four weeks into the future, providing a daily breakdown of cash payments and receipts. This is ideal for short-term liquidity planning, where day-to-day granularity is essential to ensure a business can meet its financial obligations.

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Medium-period forecasts, on the other hand, look two to six months into the future and are useful for interest and debt reduction, liquidity risk management, and key date visibility. The most common medium-term forecast is the rolling 13-week cash flow forecast.

Long-period forecasts, which typically look 6–12 months into the future, are often the starting point for annual budgeting processes. They're also an important tool for assessing the cash required for long-term growth strategies and capital projects.

Businesses can choose from different forecasting periods, including short-period, medium-period, long-period, and mixed-period forecasts. Here's a summary of the recommended forecasting periods and their business objectives:

By choosing the right forecasting period, businesses can ensure that their cash flow forecast is accurate and reliable, providing valuable insights for strategic planning and decision-making.

Choosing a Method

Choosing a method for forecasting depends on the time period you're looking at. For short-term forecasting of 90 days or less, direct forecasting is most effective.

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Direct forecasting uses actual cash transactions to provide a clear picture of cash movement, which is more accurate for short-term forecasts. It records all upcoming cash expenditures and payments coming into the company.

The indirect method, on the other hand, uses historical data to project future cash flows, making it more reliable for longer-term projections. This method starts by taking the projected net income and adjusting for non-cash items and operating assets and liabilities changes.

You can also use a combination of methods, such as receipts and disbursements, bank data, or business intelligence, to build a short-term cash flow forecast.

Curious to learn more? Check out: First Chicago Method

Choose Your Period

So, you've decided to create a cash flow forecast, but you're not sure where to start. Choosing the right forecasting period is a crucial step in the process.

The forecasting period you choose will depend on your business objectives. If you're looking to support short-term liquidity planning, a short-period forecast of two to four weeks is a good choice. This type of forecast provides a daily breakdown of cash payments and receipts, which is essential for ensuring you can meet your financial obligations.

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For interest and debt reduction, liquidity risk management, and key date visibility, a medium-period forecast of two to six months is often the way to go. This type of forecast is also useful for rolling 13-week cash flow forecasts.

If you're looking to assess the cash required for long-term growth strategies and capital projects, a longer-term forecast of six to 12 months is a good option. This type of forecast is also an important tool for annual budgeting processes.

You can also choose to use a mixed-period forecast, which combines different forecasting periods. For example, you might use a weekly forecast for the first three months and then a monthly forecast for the next six months.

Here are the forecasting periods we recommend, along with the business objectives they're best suited for:

  • Short-period forecasts: 2-4 weeks, best for short-term liquidity planning
  • Medium-period forecasts: 2-6 months, best for interest and debt reduction, liquidity risk management, and key date visibility
  • Long-period forecasts: 6-12 months, best for long-term growth strategies and capital projects, and annual budgeting processes
  • Mixed-period forecasts: combines different forecasting periods, useful for liquidity risk management

Choose a Method

There are two primary types of forecasting methods: direct and indirect.

Direct forecasting uses actual flow data, which provides the greatest accuracy, but it's often unreliable for reporting periods longer than 90 days.

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The indirect forecasting method relies on projected balance sheets and income statements, making it more suitable for longer-term projections.

For short-term forecasting of 90 days or less, direct forecasting shows greater accuracy.

The indirect method is often more reliable for longer-term projections, as it uses historical data to project future cash flows.

For short-term cash flow forecasts, a combination of methods can be used, such as a receipts and disbursements methodology or a bank data approach.

The choice of forecasting method depends on the cash flow forecasting window and the data available to build the forecasting model.

Short-term forecasts are built using operational cash receipts and disbursements, while medium-term and long-term forecasts are developed for strategic purposes, such as developing medium-term funding plans or supporting working capital efficiency.

There are three time periods used to develop forecasts: short-term, medium-term, and long-term, each with its unique purposes and requirements.

Determining Objectives

Determining Objectives is a crucial step in creating a cash flow forecast that meets your business needs. To start, you should identify the business objective that the forecast should support.

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Organizations commonly use cash forecasts for one of the following objectives: short-term liquidity planning, interest and debt reduction, covenant and key date visibility, liquidity risk management, or growth planning. The right objective depends on the nature of your business.

Here are some specific objectives to consider:

  • Short-term liquidity planning: Managing the amount of cash available on a day-to-day basis.
  • Interest and debt reduction: Ensuring enough cash on hand to make payments on loans or debt.
  • Covenant and key date visibility: Projecting cash levels for key reporting dates.
  • Liquidity risk management: Creating visibility into potential liquidity issues.
  • Growth planning: Ensuring enough working capital to fund growth activities.

Determine Your Objectives

You need to start with determining the business objective that your cash flow forecast should support. This will help you see actionable business insights from your forecast.

Organizations most commonly use cash forecasts for one of the following objectives. This includes managing short-term liquidity, ensuring enough cash for interest and debt payments, projecting cash levels for key reporting dates, creating visibility into potential liquidity issues, and ensuring enough working capital for growth planning.

A business with debt will find value in creating a cash forecast that helps them prepare for payments they need to make. Businesses with tight cash flow may also need to build a forecast that supports short-term liquidity planning.

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Here are the common objectives for a cash flow forecast:

  • Short-term liquidity planning: Managing the amount of cash available on a day-to-day basis to ensure your business can meet its short-term obligations.
  • Interest and debt reduction: Ensuring the business has enough cash on hand to make payments on any loans or debt they’ve taken on.
  • Covenant and key date visibility: Projecting your cash levels for key reporting dates such as year, quarter, or month-end.
  • Liquidity risk management: Creating visibility into potential liquidity issues that could arise in the future so you have more time to address them.
  • Growth planning: Ensuring the business has enough working capital on hand to fund activities that will help grow revenues in the future.

Identify Opportunities for Growth

Cash flow forecasting can be a game-changer for identifying opportunities for growth. By analyzing your projected cash flow, you can pinpoint periods of surplus cash that may be reinvested to fuel business growth.

This means you can reinvest surplus cash into new initiatives, expansion, or acquisitions, potentially leading to increased revenue and profits. Cash flow forecasts provide a clear picture of your company's financial situation, helping you make informed decisions about where to allocate resources.

A well-prepared cash flow forecast can help you identify areas where you can optimize your cash flow, freeing up more funds for growth and development. This can be especially valuable for businesses looking to scale up or enter new markets.

By regularly reviewing and updating your cash flow forecast, you can stay on top of your company's financial situation and make adjustments as needed to take advantage of opportunities for growth.

Forecast Period Types

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There are different types of forecasting periods, each suited for specific business objectives. Short-term forecasts typically look two to four weeks into the future and are best suited for short-term liquidity planning.

Short-term forecasts contain a daily breakdown of cash payments and receipts, making them ideal for ensuring a business can meet its financial obligations. Medium-term forecasts, on the other hand, typically look two to six months into the future and are useful for interest and debt reduction, liquidity risk management, and key date visibility.

Here are the forecasting periods and their recommended uses:

  • Short-term forecasts (2-4 weeks): Short-term liquidity planning
  • Medium-term forecasts (2-6 months): Interest and debt reduction, liquidity risk management, and key date visibility
  • Long-term forecasts (6-12 months): Assessing the cash required for long-term growth strategies and capital projects
  • Mixed-period forecasts: Liquidity risk management, providing weekly forecasts for the first three months and then on a month-to-month basis for the next six months

Medium-Term

Medium-term forecasting is a challenging task because it typically involves predicting cash flows from budgets or previous years' data rather than contracted procurement and sales. This means that many cash flows, such as revenues and tax remittances, are uncertain and can't be accurately forecasted.

A medium-term forecast usually looks two to six months into the future and is extremely useful for interest and debt reduction, liquidity risk management, and key date visibility. The most common medium-term forecast is the rolling 13-week cash flow forecast.

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To develop a medium-term forecast, you need to build it out from sales and procurement to understand the expected physical transactions, such as raw material costs, production costs, and employment costs. This will help you anticipate cash flows over the next 3-12 months.

With a better understanding of the nature of the underlying cash flows and their correlation, treasury can help bring more granularity to medium-term forecasts. This is crucial for making strategic decisions, such as optimizing working capital management and supply chain management.

Here's a breakdown of the key characteristics of medium-term forecasts:

  • Forecast duration: 2-6 months
  • Usefulness: Interest and debt reduction, liquidity risk management, and key date visibility
  • Common forecast: Rolling 13-week cash flow forecast
  • Key considerations: Sales and procurement, raw material costs, production costs, employment costs

Long-term

A long-term forecast is used to support decisions on capital allocation and long-term fundraising, helping identify scope for mergers and other capital actions.

Long-term forecasts are challenging to produce accurately due to many unknowns, especially in predicting individual cash flows. This is why treasury adds value by helping management understand the risks associated with different business strategies.

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Treasury can help management appreciate how the capital structure could affect the company's ability to raise emergency short-term financing, should the need arise. For example, a company with too much debt might struggle to secure a loan when needed.

Understanding various strategic decisions' impact on financial risk is another way treasury adds value. This includes risks like interest-rate exposure, timing of capital structure decisions, or foreign-exchange exposure if the company is expanding overseas.

Data and Analysis

To build a reliable forecast period, you'll need to source actual cash flow data from your business's financial systems. This data can be found in bank accounts, accounts payable, accounts receivable, or your accounting software.

You should pull the following information from these systems: your opening cash balance for the forecasting period, which should be the most up-to-date and accurate reflection of current positions.

For cash inflows, you'll want to include anticipated sales receipts from within the forecasting period, as well as other types of cash inflows such as intercompany funding, dividend income, proceeds of divestments, and inflows from third parties.

Here are some key cash outflows to consider including in your forecast: wages and salaries, rent, investments, bank charges, and debt payments.

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Source the Data

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To build an accurate cash flow forecast, you need to source the right data. This data can be found in your bank accounts, accounts payable, accounts receivable, or the accounting software you use.

Direct forecasting provides the greatest accuracy, and most businesses can use it to support their forecasting needs. It's generally the best approach for companies that manage their finances in a standard way.

To pull the right data, start with your opening cash balance for the forecasting period. This should be the most up-to-date and accurate reflection of your current positions.

You'll also want to capture your cash inflows for the forecasting period. These are typically anticipated sales receipts from within the forecasting period. You should also consider including other types of cash inflows, such as intercompany funding, dividend income, proceeds of divestments, and inflows from third parties.

Here are the key types of cash inflows to include:

  • Anticipated sales receipts
  • Intercompany funding
  • Dividend income
  • Proceeds of divestments
  • Inflows from third parties

In addition to cash inflows, you'll also want to capture your cash outflows for the forecasting period. These can include wages and salaries, rent, investments, bank charges, and debt payments. You can include anything that's relevant to your business.

Remember to capture all relevant data to ensure the accuracy of your cash flow forecast.

If this caught your attention, see: Capital Budgeting Decisions Include

Test Assumptions and Scenarios

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Testing assumptions and scenarios is a crucial step in understanding how your business will perform under different conditions. This involves running multiple scenarios through your forecast, from the most pessimistic to the most optimistic, to determine how your business's cash flow looks in each scenario.

A projected shortfall can be a major concern, but by adapting your cash management strategy in anticipation of a tighter cash position, you can protect against volatility.

Should I Consider Seasonality in My Business?

Seasonality can have a significant impact on your business's cash flow. Analyzing historical patterns and adjusting for seasonality will improve the accuracy of your projections.

If your business experiences seasonal fluctuations in cash inflows or outflows, it's crucial to incorporate them into your forecast. This is especially true if your business relies on holidays, summer sales, or other seasonal events.

Incorporating seasonality into your forecast will help you prepare for times of the year when cash inflows are typically higher, and times when they are lower. This will enable you to make more informed decisions about your business.

By considering seasonality, you can avoid being caught off guard by unexpected cash flow fluctuations.

Frequently Asked Questions

What is forecast period in finance?

The forecast period in finance refers to the time frame where a company can expect to generate excess returns on new investments. It's the period where the return on investment exceeds the cost of capital, making it a key consideration for business planning and investment decisions.

Nellie Hodkiewicz-Gorczany

Senior Assigning Editor

Nellie Hodkiewicz-Gorczany is a seasoned Assigning Editor with a keen eye for detail and a passion for storytelling. With a strong background in research and content curation, Nellie has developed a unique ability to identify and assign compelling articles that capture the attention of readers. Throughout her career, Nellie has covered a wide range of topics, including the latest trends and developments in the financial services industry.