Bulge Bracket Banking Industry Overview

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The bulge bracket banking industry is a term used to describe the largest and most prestigious investment banks in the world. These banks are typically ranked as the top 10-15 investment banks globally.

They are known for their significant market share, extensive client base, and high levels of revenue. In fact, the top 5 bulge bracket banks account for over 50% of the global investment banking revenue.

These banks often have a strong presence in major financial markets, including New York, London, Tokyo, and Hong Kong. They also have a diverse range of services, including mergers and acquisitions, equity and debt capital markets, and corporate finance.

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Types of Banks

There are several types of investment banks, each with its own unique characteristics. Bulge bracket investment banks, for instance, provide both financing and advisory banking services, in addition to market making, sales, and research for various financial products.

Bulge bracket investment banks are typically involved in underwriting syndicates and provide services to Fortune 500 clients. They can structure and advise on both public and private market transactions, as well as a range of sales and trading transactions.

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Some of the top investment banks are categorized into bulge bracket, in-between-a-bank, elite boutique, middle market, and industry-specific boutiques. Bulge bracket investment banks usually provide both financing and advisory banking services, in addition to market making, sales, and research for various financial products.

Here are some examples of the different types of investment banks:

  • Bulge Bracket Investment Banks (BBs): JP Morgan, Goldman Sachs, and Morgan Stanley; Bank of America and Citi; Barclays and UBS
  • In-Between-a-Bank (IBABs): Wells Fargo, RBC, and many European, Asian, and Canadian banks
  • Elite Boutique Investment Banks (EBs): Centerview, Evercore, Lazard, Moelis, and Perella Weinberg
  • Middle Market Banks (MMs): Baird, Brown Gibbons Lang & Commpany, Cowen, and Harris Williams
  • Industry-Specific Boutiques (ISBs): Leerink (Healthcare), Ziegler (Healthcare, Senior Living, and Education)

These categories are not set in stone, and some banks may overlap between categories. However, understanding the different types of investment banks can help you navigate the complex world of investment banking.

Recommended read: List of Investment Banks

Categories of Top

The world of investment banking is vast and complex, with various categories of top banks. Let's break it down into manageable chunks.

Bulge bracket investment banks are the largest and most prestigious, with firms like JPMorgan Chase and Goldman Sachs leading the pack. According to the largest bulge bracket bank example, JPMorgan Chase has a market value of around $600 billion as of July 2024.

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In-Between-a-Banks (IBABs) are a step down from bulge brackets, but still offer a range of services. Examples of IBABs include Wells Fargo, RBC, and HSBC.

Elite boutique investment banks are the cream of the crop, with firms like Centerview and Evercore offering top-notch services. These banks are often smaller and more specialized, but offer exit opportunities that are hard to match.

Here's a rough breakdown of the categories:

  • Bulge Bracket Investment Banks (BBs) - JP Morgan, Goldman Sachs, and Morgan Stanley; Bank of America and Citi; Barclays and UBS; Deutsche Bank is questionable.
  • In-Between-a-Banks (IBABs) - Wells Fargo, RBC, and many European, Asian, and Canadian banks, such as HSBC, BNP Paribas, Mizuho, Nomura, BMO, and CITIC.
  • Elite Boutique Investment Banks (EBs) - Centerview, Evercore, Guggenheim (??), Lazard, Moelis, Perella Weinberg, PJT Partners (formerly Blackstone), Qatalyst, and Rothschild (only in Europe).

Keep in mind that there's some disagreement over the exact firms in these categories, so this list is not exhaustive.

Middle Market

Middle Market banks operate in the middle ground between boutique and bulge bracket banks. They offer a variety of services and have a wide geographical presence, but work on smaller deals, typically below $1 billion.

Jefferies is the strongest Middle Market bank, earning annual investment banking revenue close to some of the bulge brackets. This is impressive, considering it's often debated whether Jefferies should even be classified as a Middle Market bank.

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Analysts at Middle Market banks face challenges when trying to exit to private equity firms or hedge funds. They tend to get priority from Analysts at bulge bracket banks, investment banking boutiques, and European banks, making it tough to get "plugged in" quickly.

Exit opportunities from Middle Market banks are limited, but there are a few options:

  • Smaller private equity fund or hedge fund that uses off-cycle recruiting.
  • Corporate development or corporate finance at a normal company.
  • Another bank, usually a larger one.

Middle Market banks like Harris Williams, William Blair, and Raymond James offer multiple services to local groups of professionals. They're a cross-section of American Middle Market investment banks.

Keep in mind that Middle Market banks have a smaller geographical footprint than bulge bracket banks, and work on smaller deals. Deals are often comparable in size to those worked on by Industry-Specific Boutique Banks.

Up-and-Coming Elite Boutiques

Up-and-Coming Elite Boutiques (UCEBs) are often founded by high-profile rainmakers at BBs or EBs, and they frequently work with their previous clients.

They're even smaller than elite boutiques, with less of a geographic presence, and they're more dependent on a key individual(s).

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Sometimes these firms fizzle out, but they can also keep growing and eventually become true elite boutiques.

Exit opportunities from UCEBs are unclear due to a lack of data, making it seem possible to win traditional PE/HF roles, but the probability is lower.

It's worth noting that UCEBs are even smaller than elite boutiques, which means they have fewer bankers on staff and may only handle specific kinds of deals for a specific industry.

These firms tend to have less of a track record compared to elite boutiques, but they can still offer valuable deal experience and a chance to work with high-profile clients.

The Competitive Landscape

Size is not the only difference between top investment banks, but it's a good starting point. Many small firms are now working on large deals.

To understand the competitive landscape, consider four key criteria: deal size, geography, services provided, and exit opportunities.

Deal size is a good indicator of the type of bank you're looking at. If they work on deals worth less than $100 million USD, they're likely a smaller firm. If they mostly work on deals above $1 billion, they're probably a bulge bracket bank.

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Geography is another important factor. Some banks have a presence only in one city or region, while others are global. Some are strong in Europe but not in North America or Asia.

Services provided also vary between banks. Some only advise on M&A deals, while others work on debt and equity deals as well. Some also do restructuring, while others focus on private placements.

Exit opportunities are also a key consideration. If you're at a bulge bracket bank, you may have a chance to work at a mega-fund PE firm after you leave. But if you're at a smaller firm, you may be more likely to move to a middle-market fund or another bank.

Here are some examples of the types of banks you might find in each category:

Keep in mind that these are just examples, and there's some overlap between categories.

Bank Characteristics

Bulge bracket banks are typically large and global, with a significant presence in multiple markets. They have a strong reputation and are often considered leaders in the financial industry.

These banks have a large market capitalization, with many exceeding $100 billion. They also have a significant number of employees, often in the hundreds of thousands.

Bulge bracket banks are known for their diverse range of services, including investment banking, asset management, and corporate banking.

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Industry-Specific Boutique

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Industry-Specific Boutique banks focus on one specific industry, such as healthcare or FIG, and often work on M&A advisory deals within that industry.

These firms have a smaller geographical footprint than larger banks, and they work on smaller deals, often comparable in size to the ones that Middle Market banks work on.

A top healthcare boutique, Leerink, has mostly worked on equity and M&A deals for less than $500 million USD, with a few larger M&A deals.

It's tougher to win traditional exit opportunities from these banks, as they tend to favor internal promotions and keeping Analysts and Associates around for the long term.

Elite boutique firms are larger and can even resemble bulge bracket banks in some ways, offering a range of services including restructuring and asset management.

Oldest Bank

JPMorgan Chase is the oldest investment bank still in operation, founded in New York City in 1799 by John Pierpont Morgan.

The bank's rich history spans over two centuries, with a legacy that continues to shape the financial industry.

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Founded in 1799, JPMorgan Chase has been around for a long time, outlasting many other banks that have come and gone.

Its long history is a testament to the bank's ability to adapt and evolve in response to changing market conditions.

JPMorgan Chase has been serving clients for over 220 years, making it a trusted and established name in the financial world.

Services Offered

Bulge bracket banks offer a range of investment banking services to their clients, including M&A advisory, debt and equity financing, underwriting, and market making.

These services are aimed at helping clients raise capital, improve their financial performance, and grow their businesses. From a corporate perspective, bulge bracket banks are seen as essential partners in achieving strategic objectives.

Bulge bracket banks have extensive experience in M&A advisory, providing strategic advice, conducting due diligence, negotiating deal terms, and arranging financing. For example, JP Morgan helped Saudi Aramco raise $12 billion in its debut international bond sale.

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Debt and equity financing is another key service offered by bulge bracket banks. They provide advice on the best capital structure for a company, identify potential lenders or investors, and help negotiate the terms of the financing.

Underwriting involves assuming the risk of buying securities from the issuer and selling them to investors. This process helps companies raise capital by issuing new securities such as stocks, bonds, or other financial instruments. For example, Goldman Sachs, Morgan Stanley, and JPMorgan Chase lead underwriters for the initial public offering of Uber, which raised $8.1 billion.

Market making involves providing liquidity to financial markets by buying and selling financial instruments. Bulge bracket banks act as market makers in various financial markets, including equities, fixed income, currencies, and commodities.

Diversity and Inclusion

Diversity and inclusion are crucial aspects of any organization, and bulge bracket banks are no exception. They can help attract and retain top talent, increase innovation, and improve overall business results.

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Employee resource groups (ERGs) can play an important role in promoting diversity and inclusion by providing support, networking opportunities, and a platform for employee voices. These groups focus on diversity dimensions such as race, gender, sexual orientation, and disability.

Many bulge bracket banks have implemented initiatives to increase the diversity of their applicant pools and improve their hiring practices. Some banks have partnered with organizations that focus on diversity recruitment.

Providing training and education on diversity and inclusion can help employees understand the importance of these topics and how to create a more inclusive workplace. Many bulge bracket banks offer training programs on topics such as unconscious bias, cultural competence, and inclusive leadership.

Supplier diversity programs aim to increase the number of diverse suppliers that a company works with. This can include businesses owned by women, people of color, veterans, and LGBTQ+ individuals.

Executive leadership can play a critical role in promoting diversity and inclusion in bulge bracket banks. When leaders prioritize these issues and hold themselves and others accountable for progress, it sends a clear message that diversity and inclusion are important values of the organization.

Frequently Asked Questions

Why are they called bulge bracket banks?

Bulge bracket banks are called as such because they are listed as underwriters in large IPOs, standing out from other firms on the prospectus. This term refers to their prominent role in high-profile deals, setting them apart from smaller investment banks.

What are the top 5 bulge bracket banks?

The top 5 bulge bracket banks are JP Morgan, Goldman Sachs, Morgan Stanley, Bank of America, and Citi, which are considered the largest and most influential investment banks globally. These institutions play a significant role in shaping the financial markets and advising on major transactions.

What does bulge mean in banking?

The term "bulge" in banking refers to the prominent listing of top investment banks on a financial transaction's notification, with larger and bolder font sizes. This unique listing style is where the term "bulge" originates from.

What are the 9 bulge brackets?

The 9 bulge brackets are a group of top-tier investment banks that include Bank of America Merrill Lynch, Barclays Capital, Citigroup, Credit Suisse, Deutsche Bank, Goldman Sachs, JPMorgan Chase, Morgan Stanley, and others that are considered leaders in the industry. These banks are known for their significant market share, global presence, and expertise in investment banking services.

How hard is it to get into bulge bracket?

Getting into a bulge bracket bank is highly competitive, but having strong high school extracurricular activities is not a major obstacle. However, becoming an analyst at a top bank requires a significant amount of hard work and dedication.

Mike Kiehn

Senior Writer

Mike Kiehn is a seasoned writer with a passion for creating informative and engaging content. With a keen interest in the financial sector, Mike has established himself as a knowledgeable authority on Real Estate Investment Trusts (REITs), particularly in the UK market. Mike's expertise extends to providing in-depth analysis and insights on REITs, helping readers make informed decisions in the world of real estate investment.

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