American Express Company Mission Statement Explained

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American Express Company's mission statement is rooted in its history and values. The company was founded in 1850 by Henry Wells and William Fargo as a shipping and express company, and it has since evolved to become a global leader in financial services.

At its core, American Express Company's mission is to be the world's most respected service brand. This goal is reflected in its commitment to providing innovative financial products and services that make life easier for its customers.

The company's focus on customer satisfaction is evident in its efforts to deliver exceptional service experiences. American Express has a long history of innovation, from introducing the first credit card in 1958 to launching its popular Membership Rewards program in 1999.

By staying true to its values and mission, American Express Company has built a reputation for excellence and trust with its customers.

American Express Mission Statement

The American Express Mission Statement is a guiding force behind the company's operations. It's all about "Being the World's Most Respectful Company" and providing customers with a superior experience.

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At its core, the mission statement emphasizes the importance of customer satisfaction. This is reflected in their goal of "Making a Difference Every Day" for their customers.

The company aims to be a leader in the financial services industry, and their mission statement is a key part of achieving this goal. It sets the tone for how employees interact with customers and make decisions.

By focusing on customer satisfaction and respect, American Express strives to build strong relationships with its customers. This is evident in their commitment to providing exceptional service and support.

The company's mission statement is a promise to its customers, and it's one that they take seriously. It's a promise to make a positive impact every day.

Business Principles

American Express' business principles are built on a strong foundation of customer satisfaction, innovation, and financial stability. The company's mission statement emphasizes the importance of exceptional customer service, which is paramount to American Express.

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They strive to provide a personalized and seamless experience across all touchpoints, which is reflected in their commitment to customer focus. This is one of the core values known as the "Five Cs", which guides the company's decision-making processes.

American Express operates in over 160 countries and territories, providing its services to a diverse customer base across the globe. This global reach is a key aspect of their business philosophy.

The company's commitment to innovation is evident in their continuous development of new products, services, and technologies that enhance the customer experience and stay ahead of the competition. This is a key aspect of their business philosophy.

Here are the core values that guide American Express' decision-making processes:

  • Customer Focus: Putting the customer at the heart of everything they do.
  • Collaboration: Working together as a team to achieve common goals.
  • Competition: Striving to be the best in the industry.
  • Change: Continuously adapting to new challenges and opportunities.
  • Citizenship: Giving back to the communities they serve.

These values are deeply ingrained in the American Express culture and guide the company's decision-making processes at all levels.

Frequently Asked Questions

What is Amex's motto?

American Express's iconic motto is "Don't Leave Home Without It," a phrase that has become synonymous with the brand. Learn how this catchy slogan has contributed to American Express's enduring reputation.

Tasha Kautzer

Senior Writer

Tasha Kautzer is a versatile and accomplished writer with a diverse portfolio of articles. With a keen eye for detail and a passion for storytelling, she has successfully covered a wide range of topics, from the lives of notable individuals to the achievements of esteemed institutions. Her work spans the globe, delving into the realms of Norwegian billionaires, the Royal Norwegian Naval Academy, and the experiences of Norwegian emigrants to the United States.

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